DescriptionKenvue is currently recruiting for:AMET Senior Brand Manager, Self CareThis position reports into the AMET Self Care Lead and is based in Cape Town, South Africa.Who we areAt Kenvue , we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we're the house of iconic brands - including Neutrogena, Aveeno, Tylenol, Listerine, Johnson's and BAND-AID xc2xae Brand Adhesive Bandages that you already know and love. Science is our passion; care is our talent. Our global team is made up of ~ 22,000 diverse and brilliant people, passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact the life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage - and have brilliant opportunities waiting for you! Join us in shaping our future-and yours. For more information, click here .General Summary:The AMET Senior Brand Manager, Self-Care (Africa, Middle East and Turkey) is responsible for supporting the growth model for Self-Care brands in the cluster: Benylin, Sinutab, Nicorette, Regaine, Imodium etc., reporting to the Self Care AMET Lead. Internally, you are a key partner of both Regional (EMEA) and Global marketing teams and works closely with AMET cross functional teams.Major Duties & ResponsibilitiesBrand Strategy Implementation and Execution Planningoo Responsible to support r in year NTS & share targets and shape the Y2-Y3 planso Partners with senior management, lead-markets and cross functional teams in creating a robust End to End planso Supports business reviews with the markets identifying new opportunities and the need to revise plans if necessaryo Monitors market, brand performance, competitors, trends and consumer insights. Ensure a deep understanding of the key drivers behind share and sales performance to inform marketing strategies and tacticso Supports the 3Year Operating Plan for priority Self Care brandso Works closely with EMEA squads to echo the needs of the cluster in regard to pipeline development, NPDs, NPIs, commercial innovations, assets / content /claims development for the clustero Shapes & implements the end to end portfolio management, pricing, promotion and communication strategy across the clusterDeploying regional/global communication strategyo Supports the communication planning for the cluster (comms priorities, calendar, media strategy).o Provides input to regional and global teams for all content development needs and requirements.o Adapts or transcreates regional/global campaigns, partnering with agency to amplify these campaigns across the cluster.o Acts as brand equity guardian for the cluster, ensuring consistency across all markets.o Collaborates with local Brand Activation teams and healthcare professional teamsDeploying new products (portfolio extensions, brand expansion to new markets)o Based on local market knowledge, provides cluster inputs to regional/global team, from trade to regulatory requirements, for the development of future innovations.o Assess potential of new products and develops business case.o Leverages regional/global launch toolkit and adapts to the cluster reality, in partnership with other functions.What We Are Looking ForRequired Qualificationso Bachelor's degree in pharmacy, marketing, business administration, or a related field.
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