Job Description

. Job Summary:



To drive mechanic registrations on the Castrol FastScan App, promoting awareness and adoption of the platform by visiting independent and non-independent automotive service workshops. The role requires efficient app demonstration, training, and reporting while ensuring strong engagement with the automotive service industry.



Key Responsibilities and Deliverables:



Mechanic Engagement and App Registration


Visit designated automotive workshops within assigned territories Register mechanics on the new Castrol App immediately during the visit Provide training on app usage and demonstrate its benefits Gather mechanic feedback on the app and related products
Data Collection and Reporting


Accurately collect and input required data points via the internal app (e.g., customer details, mechanic information, app registration evidence, and feedback) Submit daily updates on mechanic registrations and other KPIs
Promotional Activities


Distribute Z-cards and leaflets to mechanics and workshop personnel Represent the Castrol brand professionally, ensuring a strong presence in the field
Logistics and Preparedness


Utilize FastScan uniforms and equipment, including WiFi devices and power banks, to address app installation challenges (e.g., lack of data or device compatibility issues) Ensure timely and efficient visits in line with the daily and monthly targets
Collaboration


Attend weekly meetings with the client and project team for progress reviews Participate in training sessions to understand app functionality and sales techniques
Key Performance Indicators (KPIs):


Total Mechanic Downloads: 4000 registrations in 3 months Daily Target: 6 mechanic registrations per day per field marketeer Evidence of registration and engagement submitted via the SmartApp
Deployment Plan:

Field Marketer Placement:


Gauteng: 3 field marketers (North, South, East, West) Cape Town: 2 field marketers (Eastern, Western, Cape Town regions) Durban: 2 field marketers (Durban, PMB, and surrounding areas) Mpumalanga: 1 field marketer Free State: 1 field marketer (Bloemfontein) Limpopo: 1 field marketer
Additional Notes:


Recruitment and training to commence mid-February to ensure readiness by March 1st The client will provide a customer database to aid in identifying target workshops Weekly automated reporting and KPI tracking will be implemented
Key Competencies:


Organisational commitment Teamwork and collaboration Relationship building Agility Performance and results-driven Continuous growth and improvement Resilience and stress management Service excellence Analysis and problem-solving Sales orientation Quality and detail excellence Communication


Minimum Qualifications: Relevant Diploma at NQF level 5



Drivers' License with own vehicle



Minimum Experience: 2-3 years' experience in sales (app phone sales experience) advantage



Knowledge, Skills & Abilities: Sales and Marketing knowledge in automotive or mobile industry



Customer Service Skills



Effective administration and communication skills Computer Literacy - MS Office