Area Marketer M

Nelspruit, Mpumalanga, South Africa

Job Description


. Job Summary:To drive mechanic registrations on the Castrol FastScan App, promoting awareness and adoption of the platform by visiting independent and non-independent automotive service workshops. The role requires efficient app demonstration, training, and reporting while ensuring strong engagement with the automotive service industry.Key Responsibilities and Deliverables:Mechanic Engagement and App RegistrationVisit designated automotive workshops within assigned territoriesRegister mechanics on the new Castrol App immediately during the visitProvide training on app usage and demonstrate its benefitsGather mechanic feedback on the app and related productsData Collection and ReportingAccurately collect and input required data points via the internal app (e.g., customer details, mechanic information, app registration evidence, and feedback)Submit daily updates on mechanic registrations and other KPIsPromotional ActivitiesDistribute Z-cards and leaflets to mechanics and workshop personnelRepresent the Castrol brand professionally, ensuring a strong presence in the fieldLogistics and PreparednessUtilize FastScan uniforms and equipment, including WiFi devices and power banks, to address app installation challenges (e.g., lack of data or device compatibility issues)Ensure timely and efficient visits in line with the daily and monthly targetsCollaborationAttend weekly meetings with the client and project team for progress reviewsParticipate in training sessions to understand app functionality and sales techniquesKey Performance Indicators (KPIs):Total Mechanic Downloads: 4000 registrations in 3 monthsDaily Target: 6 mechanic registrations per day per field marketeerEvidence of registration and engagement submitted via the SmartAppDeployment Plan:
Field Marketer Placement:Gauteng: 3 field marketers (North, South, East, West)Cape Town: 2 field marketers (Eastern, Western, Cape Town regions)Durban: 2 field marketers (Durban, PMB, and surrounding areas)Mpumalanga: 1 field marketerFree State: 1 field marketer (Bloemfontein)Limpopo: 1 field marketerAdditional Notes:Recruitment and training to commence mid-February to ensure readiness by March 1stThe client will provide a customer database to aid in identifying target workshopsWeekly automated reporting and KPI tracking will be implementedKey Competencies:Organisational commitmentTeamwork and collaborationRelationship buildingAgilityPerformance and results-drivenContinuous growth and improvementResilience and stress managementService excellenceAnalysis and problem-solvingSales orientationQuality and detail excellenceCommunicationMinimum Qualifications: Relevant Diploma at NQF level 5Drivers License with own vehicleMinimum Experience: 2-3 years experience in sales (app phone sales experience) advantageKnowledge, Skills & Abilities: Sales and Marketing knowledge in automotive or mobile industryCustomer Service SkillsEffective administration and communication skills Computer Literacy MS Office

Smollan

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Job Detail

  • Job Id
    JD1394492
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Nelspruit, Mpumalanga, South Africa
  • Education
    Not mentioned