Contributing to brainstorms, doing research and finding best practise examples and references.
Working closely with campaign creators (lead brand designer, content strategist & creative director) to understand and appropriately interpret the campaign and shoot requirements.
Following through the concept and creative direction on shoots through effective art direction, ensuring the concept is brought to life.
Overseeing and getting involved in the shoot planning process in order to have context for the shoot to ensure an effective outcome:
Model selection
Location selection
Styling briefs
Lighting briefs
Senior Graphic Designer
Create, design and ensure all creative collateral is aligned to seasonal and monthly above-the-line campaign concepts.
Working closely with the creative director/lead designer, strategist and copywriter to honour brand direction and campaign implementation.
Develop campaign concepts from scratch, utilizing your understanding of the brand, global trends and market relevant ideas to conceptualise
Layout and design of all creative to finished artwork; rolling ideas out into 360xc2xb0 campaigns for all elements; windows, instore signage, visual merchandising, packaging, emailers and social media.
Ensuring all finished artwork ready for print or digital adheres to reproduction/posting standards and specifications.
Participate in briefing meetings and be able to contribute to roll-out and implementation ideas.
Qualifications and Skills:
At least 5 years experience as a graphic designer
Relevant degree or diploma qualification in graphic design.
Skilled in Adobe Creative Suite (InDesign, Illustrator, Photoshop).
Good knowledge and passion/interest in e-comms and social media design
Proficient in MS Office.
Fast and efficient with incredible attention to detail
Highly organised and composed under pressure
Sandi Crowther RecruitmentRecruiter
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