Job Description

Job Summary Duties:

• Marketing Budget Management
• Responsible for preparation and execution of the annual marketing strategy and plans, and the management of agreed budgets
• Leadership of the marketing communications team
• Development of longer-term Automotive Marketing strategy (B2G, B2B, B2C, Digital), utilizing and enhancing OEM strategy and materials to build strong brand awareness and consideration across all brands and products
• Provide the planning and leadership to the Marketing Department by ensuring that the appropriate structures, systems, competencies and values are developed in order to meet and exceed the goals of the Marketing plan

Assume overall responsibility for developing the annual marketing plan for the organization; for strategic market planning; market research programs; field force activities, and control of the marketing budget. Ensure marketing plans are consistent with OEM strategies and plans, and fully utilize OEM resources and materials, ensure that all plans are claimed monthly
Prepare new product marketing plans for product introductions in cooperation with senior management colleagues in Automotive and OEMxe2x80x99s.
Brand development and management for the Automotive portfolio
Event management (B2B, Digital, Retail)
Establish a system of reports and communications for all information from the marketing team to the sales team and for feedback and request from the sales team to the marketing team
Manage all external and internal communications for the company * Develop ongoing liaison with key market personnel and other organizations to ensure that significant developments in the field are identified and monitoredEnsure that the systems & tools are in place whereby all Sales and Marketing staff including sales representatives are familiar with marketing programs, support services and promotional programs
Organize and direct marketing and strategy meetings on a regular basis whereby the strategy and promotion programs are reviewed
Report on group activities to senior management colleagues as and when required
Responsible for performance appraisal of marketing team and for providing training and development opportunities
Assist the Group Marketing Manager in establishing processes & policies
Develop a co-operative marketing program with franchised dealers; ensuring brand consistency and standards are met, programs are strategically aligned, and are fully cost effective
Proactively develops and maintains good vendor relationships with key members of the advertising, print and media companies Requirements:

• Minimum of 2 yearsxe2x80x99 related and current experience in the role of Marketing Manager, within an Automotive Dealership environment
• Keep up to date with in-market intelligence
• Expected to be fully conversant with media buying, conference organizing and web functionality
• Knowledge on research tools and applications
• Advanced skills in all Microsoft Applications
• Motor Industry experience ESSENTIAL!!!

*Only candidates that meet the criteria will be shortlisted and contacted
*If you have not heard from us within 14 days from submission of your CV to us, you can assume you have not been successful
*Only candidates with Automotive Industry experience will be considered and contacted unless otherwise stipulated
If you are interested and have the required SKILLS and EXPERIENCE according to the job spec, please UPLOAD your current, updated CV on our Website using the following link:For further information please feel free to contact Debbie at Select Motor Recruitment
011 615 7747Applications should be submitted no later than Wednesday 18 September 2024.Select Motor RecruitmentRecruiter

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