Job Description

xe2x9dxa4xefxb8x8f Meet your dream teamHi there! Were Welcome Tomorrow the digital marketing agency behind some of Africas most successful brands xf0x9fx91x8b.Welcome Tomorrow was founded in 2021 by , starting from a simple observation: advanced growth marketing techniques are not localised for emerging markets. Online marketing is increasingly complex and competitive, while there too much fragmentation in the expertises required to build sustainable compounding growth. Today, very few partners have a 360 vision of the key components that contribute a business success.Bringing state-of-the-art performance marketing expertise, Welcome Tomorrow is on a mission to redefine what a trusted growth partner is in Emerging Markets, starting with Africa. We operate along 4 main pillars:

• Performance Marketing: driving actual business results for our customers (such as online sales or leads) thanks to data-driven strategies articulated around data, media and creatives.
• Mobile Growth: acquiring new users and retaining them on mobile apps. This one is a big bet for us as the Mobile opportunity is huge in Africa (450M smartphone users), yet theres almost no local expertise in this field.
• Creative Studio: relevant creatives and messaging are paramount in any campaign performance. We design specific data-driven creatives for each marketing channel and adopt a systematic A/B testing approach.
• Tracking & Analytics: we enable our customers to collect, visualise and activate their 1st party data across multiple platforms and channels to make better business decisions, faster.

Requirementsxf0x9fx8exa8 Role DescriptionWe are looking for a highly-motivated Social Media & Content manager with an ambition to learn from others and develop deep expertise into our field of operation. In this role, you will be the voice and face of Welcome Tomorrow, responsible for shooting image & video content, managing our social media accounts, writing for our blog and newsletters. Your core missions with include:

• Develop WTs brand awareness within online communities (blog, newsletter, LinkedIn, Instagram, TikTok)
• Collaborate closely with our creative team to illustrate your ideas and writing in a powerful way
• Taking part in the development of our brand & content strategy
• Strengthen the cohesion of our community on social networks (animation and moderation)
• Evaluate and follow up the impact of your marketing actions for our brand
• Research and write blog articles demonstrating our online marketing thought leadership
• Navigate our organisation to learn from experts, craft stories about what we do and showcase our expertise
• Participate in tech events and customer trainings to grow your skills and represent Welcome Tomorrow

xf0x9fx96x8b QualificationsYou have:

• A bachelor or masters degree in communication, PR or digital marketing
• A playful and flexible writing style, a sharp sense of humour, and a passion for the craft
• A natural ability to talk in front of a camera, interacting with others and explaining concepts to a community
• An excellent understanding of social media codes and winning strategies
• Attention to detail, strategic and conceptual thinking, creativity, and storytelling instinct
• The ability to work fairly independently on multiple projects with deadlines
• An excellent verbal and written English

xe2xadx90xefxb8x8f Bonus:

• You have experience working with

(ideally, you are Notion Essentials Certified) * You have past experience building and growing a community on TikTok, Instagram or LinkedIn

• You have experience working in startups or high-paced environment
• You are passionate by digital marketing and have already explored this area in your studies/work
• You have experience creating original content (articles, videos, stories)

Benefitsxf0x9fx8dxbf Benefits

• A human adventure in an ambitious and fast-growing company
• Joining a team of top talents, localising advanced growth marketing techniques for emerging markets
• Embarking on a pleasant, stimulating and challenging environment
• An attractive salary and an interesting variable
• Premium Healthcare coverage
• The possibility to work on side projects benefitting Welcome Tomorrow
• High flexibility in your organisation of your work, including remote work
• Possibility of traveling overseas to meet clients and other team members

xf0x9fxa6x84 About usxf0x9fx91x89xf0x9fx8fxbe At Welcome Tomorrow, we value diversity and always treat all employees and job applicants based on merit, qualifications, competence, and talent. We do not practice any discrimination based on race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disabilityxf0x9fx91x89xf0x9fx8fxbe We are one of the fastest-growing companies in Africa, solving business challenges with marketing innovationxf0x9fx91x89xf0x9fx8fxbe To know more about us, have a look atxe2x9cx8dxf0x9fx8fxbd How to apply?Please follow the process here xf0x9fx98x8a
If any questions, you can email careers@welcometomorrow.ioxf0x9fx9axa6Process * Screening call (15 - 30 minutes)

• Case Study
• Technical Interview (with your hiring manager)
• Leadership interview (with our CEO)

Welcome Tomorrow