Job Description

Overall Responsibility

: Seeking a highly organized and detailed orientated Below The Line (BTL) Coordinator to join our dynamic and supportive Trade Marketing Team. As a BTL Coordinator, you'll play a key role in planning, executing, and measuring the success of BTL trade marketing campaigns. Your expertise will help us drive brand awareness, engagement, and sales through targeted trade marketing initiatives.

Focus Area 1

Managing and tracking all physical elements pertaining to Brand Activations


Liaise with Suppliers, track and deliver all BA kit elements nationally OTIF Regular inventory counts need to be facilitated in all regions, ensure management of SOH in all Warehouses nationally Continuous Management of Nexus Warehouses Nationally

Focus Area 2

Facilitating the booking of promoters and activations


Consolidate, plan, book and brief weekly promoter bookings Request Pos, ensure to close out invoices Continuous liaising with promoter companies to ensure seamless & streamlined execution Report & evaluate activation effectiveness (Sales, Tastings etc)

Focus Area 3

Free stock issue process for brand activations


Consolidate Free Stock requirements for upcoming Brand Activations Process free stock & ensure OTIF delivery nationally

Focus Area 4

Raising of purchase orders and processing invoice


Liaise with Brand Activation specialist regarding orders for procurement Assist in raising purchase orders, ensure suppliers received PDF POs (STATUS OPEN) Assist in processing invoices

Focus Area 5

Prize fulfillment of brand activations


Contact competition winners; List their shipping details Pack and ship the prizes; Track the package and ensure its arrival

Focus Area 6

Communication


Effective communication with internal stakeholders (Specifically Sales Coordinators & Sales Teams) (All comms pertaining upcoming initiatives and general comms pertaining to the BA Trade Marketing space that is relevant) Effective communication & coordination with Vendors to ensure seamless execution of campaigns (Liaise between suppliers, 3rd Party Kitting & Warehouses)

Requirements of the Role Qualification

Degree or Diploma in Marketing, Administration or Sales Minimum of 1 years' experience in brand activations, administration, Tele-sales or similar Experience in planning and coordinating multiple stakeholders

Preferred Skills/Competencies

Strong communications skills Interpersonal and social skills Excellent organizational and project management skills Ability to work under pressure and meet deadline Organized and detail-oriented, proficiency in budgeting and financial management Problem-solving skills; Analytical skills & ability to measure campaign performance




NB: Specific duties/responsibilities will vary from time to time: the above list is intended to indicate the general nature of the post and is not exhaustive. The post holder will be expected to be flexible in supporting the business by undertaking any other responsibilities which are aligned with this job level.