Set compelling goals and objectives for the marketing department
Strategically plan and execute the marketing strategy
Manage the annual and quarterly marketing budget to maximize impact
Lead the marketing team in conducting in-depth research to enhance customer outreach and market share
Align the marketing plans with internal stakeholders for seamless collaboration
Stay ahead of the competition through continuous research on best practices and technology
Design, plan, and implement marketing campaigns to generate high-quality leads
Foster strong relationships with strategic partners to elevate the functionality
Develop the PR strategies and optimize communication channels
Identify trends and insights for digital marketing campaigns and optimize spending
Qualities / Competencies:
Proven experience as a CMO/Marketing Director, preferably in financial services
Strong strategic thinking skills and a deep understanding of market dynamics and emerging trends
Exceptional leadership skills with a track record of fostering collaboration
Ability to drive growth and innovation in a dynamic business environment
Proficiency in data analysis tools and various marketing platforms
Experience in leading and evolving in a constantly changing environment
Qualification:
Bachelor's degree in a relevant field is required
MBA or advanced degree preferred
Contact Selandea McGuinness on
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