Job SummaryTHE PURPOSE OF THE ROLE IS TO: Play a key role in enhancing their online presence by crafting high-quality, engaging content for Facebook and Instagram.Your responsibilities will include capturing real moments from their move sites, producing compelling videos, images, and customer testimonials, and driving brand awareness and lead generation.Youxe2x80x99ll also track post-performance, optimize organic and paid campaigns, and ensure all content aligns with their marketing strategies to support business growth.THE TOP PRIORITIES OF THE ROLE ARE: Brand Consistency & Audience Connection: Ensure all content aligns with the brand identity and messaging while fostering community engagement and trust.Social Media Growth & Engagement: Increase followers, likes, shares, and comments while boosting overall engagement rates across Facebook and Instagram.Effective Campaign Execution: Plan, execute, and evaluate marketing campaigns that align with business goals and show measurable success in reach and impact.High-Quality Content Production: Consistently capture and edit engaging videos, images, and testimonials that drive audience engagement and brand visibility.Lead Generation & Conversion: Track and improve lead generation from social platforms, ensuring inquiries are responded to promptly and conversion rates improve over time.DUTIES WILL INCLUDE: Content Creation & Editing
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