Content Strategist/copywriter

Durban, KwaZulu-Natal, South Africa

Job Description


Roles & Responsibilities:

  • Manage the day-to-day ongoing brand content creation; write copy and work with graphic designers to ensure content is aligned to seasonal/monthly creative direction and client briefs.
  • Work with Creative Director and Senior Designer/Art Director to ensure industry best practise is upheld and all creative output is of a world-class standard and on-brand.
  • Work with the senior graphic designer and creative director to develop monthly creative / campaign concepts, applying strategic insights to the brief in context of the brand and marketing objectives.
  • Deliver strong written content across all platforms (digital, print, video).
  • Present all monthly creative concepts (key campaigns, art direction and content ideas) to clients in a compelling way, ensuring all strategic touchpoints are articulated in line with the client brief, and being able to explain rationale clearly.
  • Develop shoot plans with designer aligned to signed off concepts, and check all product and content briefed in is considered, included, accurate and correct in shoot planning stage.
  • Brief internal team in-person where necessary, ensure clarity and that theyre informed of the strategic imperatives to create content.
  • Review all creative (print and digital) and ensure Creative Director is aligned.
  • Work with designers and junior writers and the account management team to get all work out of the studio within deadlines.
Requirements:
  • 5 -7 years experience in a similar capacity.
  • Exceptional conceptual abilities and strong writing abilities.
  • Outstanding communication and people skills.
  • Confident to present creative work to client.
  • Previous retail experience highly advantageous.
  • Highly responsible and accountable.
  • Calm and mature temperament.
  • Meticulous attention to detail.
  • Strong multi-tasking abilities and high levels of organisation.
  • Must be proficient with social media platforms.
  • Good knowledge of ATL, BTL and TTL marketing.

JobPlacements.com

Beware of fraud agents! do not pay money to get a job

MNCJobs.co.za will not be responsible for any payment made to a third-party. All Terms of Use are applicable.


Job Detail

  • Job Id
    JD1343961
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Durban, KwaZulu-Natal, South Africa
  • Education
    Not mentioned