Job Description

Our client in the Support Service industry is currently looking for a Copywriter, in Cape Town, Western Cape.Responsibilities:

• Collaborate with graphic designers to receive and prioritize briefs and promotional requests and business; and deliver each element of the campaign to brief
• Maintain up to date knowledge of current and future content within and external to the organization
• Understand market segments and customer characteristics and online preferences
• Develop plans for generating meaningful content to drive increased traffic, engagement, and brand visibility in line with business requirements.
• Conceptualise and plan for content storylines on various communication channels
• Construct the conceptual plan, concept, storyline, and layout for solutions, ensuring content remains fresh and exciting.
• Liaise with businesses about concepts, ideas, deadlines, and promotional requirements
• Brainstorm, design, and deliver content in written form.
• Brief, manage, craft, and monitor all elements of every project from presentation through to completion.
• Brief electronic, print, and activation production to ensure the idea is executed and delivered to its best potential.
• Brief and give constructive input during a shoot and/or recording and direct voices, VO artists, musicians, and directors to ensure that the idea is delivered in its best form.
• Correspond with stakeholders and clients to obtain feedback and approvals on final content
• Be an ideas bank of innovation and concepts to be used as a foundation for content for various online channels in line with business requirements
• Participates in content meetings, creative briefings, brainstorming sessions, and status meetings.
• Provide updates and constructive feedback to Creative Management on all significant developments on ongoing projects to ensure accuracy and timely delivery.
• Sources relevant images.
• Works with the design team to ensure that the copy and design work together seamlessly.

• 3 Year Bachelors Degree preferably in marketing, communication, English, or journalism.
• Must have a Copywriting certification.
• Experience working in the betting and gaming industry.
• 3 - 5 years of experience working as a copywriter across a range of communication platforms.
• A proven track record of success in producing digital content.
• MS Office Suite (Word, Excel, PowerPoint, Outlook)
• Exposure/knowledge of the hotel and gaming industry is a strong advantage.
• Excellent copywriting and writing skills adaptable to the tone of each brand.
• Ability to write, proofread, and edit accurate, concise, and highly readable content.
• Understand brand identity.
• Dynamic presentation skills.

• Dependent on qualifications and experience.

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