Crm (customer Relationship Management) Specialist (hospitality / Travel / Tourism Loyalty Programmes)

Johannesburg, Gauteng, South Africa

Job Description


A Global travel / tourism / hospitality client is seeking an experienced CRM Specialist for their Marketing department in Johannesburg.Qualifications and experience:

  • Marketing diploma / Bachelors' degree
  • No less than 6 years' marketing experience - CRM as a specialisation
  • Fluent in English
  • Sound knowledge of loyalty programmes
  • System proficiency: SAS or any CRM campaign dissemination tool, Contact Lab, Touchbase Pro, Advanced Excel (Data mining and analysis), Marketo
Key skills:
  • Interpersonal
  • Stakeholder management
  • Writing
  • Data mining
  • Analytical
  • Database management
  • Time management
  • Attention to detail
  • Deadline driven / results driven
  • Able to work under pressure
  • Strategic
  • Resilient
  • Adaptable
  • Organised
  • Team player
Key performance areas:
  • Grow the loyalty base: Develop and implement communications strategy for CRM
  • Responsible for the customer life-cycle: Attending to all client queries
  • Support the Marketing Manager with ad-hoc projects
  • Monitor data quality, marketing activities, segmenting
  • Draft, execute and monitor direct marketing campaigns, promotions and interventions
  • Draft and implement acquisitions, remarketing and maintenance strategy
  • Draft performance reports

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Job Detail

  • Job Id
    JD1410433
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Johannesburg, Gauteng, South Africa
  • Education
    Not mentioned