:Sell and promote Albany products to meet sales targets and increase market penetration. Achieving route sales targets:Achieving return target
Volume growth- Net sales volume.
Revenue growth
Asset management
Sales Management - Execution, Market share, New outlets, Customer retention
Basket Management
Reporting and Market Intelligence
Team Leadership (Driver and Van Assistants)Responsibilities:Sales
Ensure execution of the Albany Sales and marketing strategy to win at the point of purchase, and to ensure retention our Customers Understand sales routes and management thereof
Develop new markets through opening new outlets and drive business development with existing customers.
Build excellent relations with the trade (customers) and truck crews (Drivers & Van Assistants)
Conduct daily driver debriefs to review route performance, utilising the debrief form
Consistent monitoring of the distribution network (Route viability and Performance).
Schedule regular route rides (minimum twice annually on each route) utilizing the Salesway Application Tools
Complete daily Call Cycles
Update Profile Cards on a daily basis
Planning for, and execution of promotion activations, including into distributor networks and clients
Manage returns and donations
Conduct pricing surveys utilizing the Salesway Application Tools
Liaise with Telesales
Fill in as a relief representative where required
Meet daily, weekly and monthly sales targets
In-trade Execution
Point of sales material erected where possible
Credit returns minimized as per Bakery policy
Understand and execute customer classification (look of success)
Understand and conduct bread stand placements
Baskets Management- Baskets' Movement, Basket Counts and control.
Effective shelf exposure
Ensure displayed stock does not include damaged or out of date stock.
Ensure display areas kept clean at all times.
Negotiated pricing platforms
Negotiate pricing strategies and deals within mandate
Customer relations
Open new accounts (Cash/Credit account customers in General Trade)
Ensure outstanding monies are collected daily
Ensure special deliveries made and customer queries handled
Ensure that the customer data is reviewed and updated regularly
Quality
Understand the requirements of product quality
Learn how to deal with customer complaints
Report consumer complaints to Sales Manager
Manage market incidents
Understand and manage the withdrawal/recall process
Understand the logistics process
Trade Marketing
Build customer and route plans
Plan and implement competitive sales plans to bring about a substantial volume growth
Identify top 10 customers per route and build customer plans for them
Identify bottom 10 customers per route and build a recovery plans for them
Identify top competitor customers per route and build a competitor attack strategy
Understand applicable Channel Strategies
Understand the Customer Management process
Understand Pricing Strategies
Manage discounts and conduct discount reviewsQualifications:Matric or equivalent qualification
Minimum of 2 years sales experience in a FMCG environment
Proven track record of sales target achievement
Valid drivers' license
Prepared to work long hours when required
Prepared to work weekends and public holidays
Prepared to work in informal and formal trade sectorAbout Us:Tiger Brands is proudly Africa's largest listed manufacturers of fast-moving consumer goods (FMCG). We impact lives every day with our iconic, award-winning brands. Our core business is the manufacture, market and distribute everyday branded food and beverages. Our products are relevant across every meal occasion and are well positioned to grow.Being a food company means we're an intimate part of everybody's daily lives and that's why we get loud and proud about exploring further, roaring louder and growing together.In accordance with the employment equity plan of Tiger Brands and its employment equity goals and targets, preference may be given, but is not limited, to candidates from under-represented designated groups.
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