Job Description

Responsibilities:Overseeing and creating social content across all social media platformsCreating content strategies for all business channelsRepurposing content to fit the publishing media, video production or social mediaWorking closely with the companys internal teams to devise marketing strategiesPerforming audits on existing digital content to ensure it aligns with brand guidelines for voice, optimization, and suitabilityMonitoring and researching competitors to find gaps in keywords or content to coverSetting and implementing social media and communication campaigns to align with marketing strategiesProviding engaging text, image, and video content for social media accountsDevising various content strategies that work for specific audiences with an aim to reach clear business goalsEnsuring unity throughout content by promoting a consistent brand voice and identity that aligns with social media profilesEstablishing a content calendar to create short and long-term content campaigns for different digital channelsBrand developmentRequirements:BSc degree in Marketing or relevant fieldAdvanced writing and editing skillsExcellent written and verbal communication skillsAbility to come up with creative ideasStrong leadership and management skillsDetailed knowledge of current online tools and marketing trends, including SEOAbility to solve problems swiftlyAdvanced computer skillsExcellent analytical skills and attention to detailHands on experience with social media management for brands

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