Job Description

Main purpose of the job:

• To assist with generating engaging content for digital platforms such as websites, social media, blogs, or video channels; and coordinate IDORI events, especially those involving online content creation (e.g. seminars)

Location:

• Parktown - Johannesburg

Key performance areas:

• Ideate and brainstorm content ideas based on trends, audience insights, and brand guidelines, including but not limited to edited videos; podcasts; short clips, etc. as required
• Research topics and conduct interviews or gather information as needed
• Write compelling scripts and narratives
• Produce and edit multimedia content using tools like Adobe Creative Suite and video editing software
• Ensure content is optimized for SEO and user engagement
• Collaborate with marketing and creative teams to align content initiatives with broader campaign objectives
• Create content calendars and schedules to maintain consistent publishing frequency
• Coordinate necessary technical support at all IDORI events, with the assistance of postgraduate technicians and/or the IDORI Administrator
• Develop social media content plans aligned with the overall content strategy
• Create and schedule posts across various platforms (e.g. Facebook, Instagram, Twitter, LinkedIn, etc.)
• Monitor and respond to audience comments and messages
• Use analytics tools to track performance metrics (reach, engagement, conversions) and optimize strategies accordingly
• Design graphics for social media posts, blog articles, and other digital channels, including content for events (e.g. posters, online registration forms, etc.)
• Ensure consistency in visual branding elements across different types of content
• Collaborate with designers and photographers as needed to produce high-quality visuals
• Stay updated with design trends and tools to maintain creativity and effectiveness
• Analyse content metrics and KPIs (such as traffic, conversions, bounce rates) to measure success
• Use SEO best practices to optimise content for search engines and improve organic visibility
• Provide regular reports and analysis to IDORI and stakeholders, where relevant, on content performance and recommendations for improvement

Required minimum education and training:

• A Degree in Marketing, Communications, Journalism, Digital Media, or a related field

Required minimum work experience:

• Minimum of 1 - 2 years' experience

Desirable additional education, work experience and personal abilities:

• Strong writing and editing skills
• Proficiency in digital content creation tools (e.g., Adobe Creative Suite)
• Website management
• Knowledge of social media platforms and their analytics tools
• Understanding of SEO principles and website content management best practice
• Analytical mindset for interpreting data and optimizing strategies
• Creativity and ability to think outside the box
• Excellent communication and interpersonal skills
• Project management skills to handle multiple tasks and deadlines effectively
• Attention to detail is critical
• Demonstrated commitment to the mission and values of our organization

TO APPLY:

• Only if you do meet the minimum job requirements and experience as mentioned above, you may submit a detailed updated CV.
• Please Apply Online and complete your registration on Ditto Hire (our application tracking system) to enable and protect you as a candidate to accept the new POPIA terms and conditions. This will then create your permanent profile with which you can apply for all jobs as advertised by AJ PERSONNEL. However, you may remove your profile from AJ PERSONNEL when you are no longer in the job market.
• Please take note that the applicants who do not adhere to the above criteria will not be considered for the respective position.
• The closing date for all applications: 21 August 2024.
• Note WHC, in accordance with their Employment Equity goals and plan, will give preference to suitable applicants from designated groups as defined in the Employment Equity Act 55 of 1998 and subsequent amendments thereto.

Please note:

• AJ PERSONNEL is only responsible for the advertising of the advertisement on behalf of their client Wits Health Consortium.
• Wits Health Consortium will only respond to shortlisted candidates.
• Candidates who have not been contacted within two weeks of the closing date can consider their applications to be unsuccessful.
• AJ Personnel does not have any salary or other information regarding the position.

AJ Personnel