Company background:
Our client is a premium location-based ad network based in South Africa with global reach. They provide real-time location-based ads to mobile users increasing ad relevance. For example, you could be reading news on a publishers site like timeslive.co.za in Long Street, Cape Town and you see a promotional ad for a KFC Zinger Burger 200m away. That is way more relevant than a generic ad for a flight to Dubai.
We support our innovative ad delivery through a proprietary ad serving platform called LEO. The platform is used by various stakeholders such as Campaign Managers, Publisher Ops, Sales Manager, Senior Management and external partners.
This creates a need for us to create innovative platform features to deliver fast reporting, map visualisations, scalability, campaign automation and many more.
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