Job Description

Job Summary:

The Senior Global Manager, Rev Marketing is responsible for managing all marketing operations of the organization including development, planning, and execution of various marketing programs and advertising initiatives in support of RetailNext's growth goals and reputation. The Senior Global Manager, Rev Marketing interprets business objectives and develops successful marketing campaigns from idea to execution. They also ensure that the organization's message is clearly defined and distributed across all channels and targeted audiences, as well as the coordination of the organization's marketing budget.

Responsibilities:

Lead development of marketing strategy by working closely with clients, managers, creatives, content providers, and partners to create effective plans focused on growing the audience for our products and services Manage conception, development, and implementation of marketing plans and strategy, product concepts, and promotional programs to drive customer interest and sales Liaison with various areas of the organization to ensure that the objectives and efforts of the marketing department are aligned with the organization's goals Drive the organization's brand strategy, including assistance with possibly redefining and reimagining the organization's current brand strategy to ensure that it is properly aligned with the organization's strategic plan Administer the organization's digital marketing program, including social media, internal website and email campaigns to ensure brand consistency Create copy, source copy, and/or edit copy from other areas of the organization for marketing pieces, articles, and communications Manage marketing distribution channels including website, email, social media, and print Manage online reputation for the agency and individual locations Maximize website performance, track keyword rankings, and implement SEO strategies Utilize marketing, communication, and tech stack to reach marketing goals Set and achieve strategic goals related to social media metrics, advertising, and marketing campaign initiatives Understand and guide efforts in graphic design as well as website creation and maintenance Grow and develop an in-house marketing team Build and manage a network of reliable external agencies and marketing professionals to supply marketing services Conduct market research and stay abreast of competitor positioning Manage co-operative marketing programs with partners Support Sales in new business development initiatives Attend conventions, conferences, and trade shows, preparing engaging displays and collateral as needed, and provide post-event reports and analysis

Skills:

Ability to autonomously create campaigns and execute strategic marketing goals Ability to strongly communicate and lead a large team Ability to drive several objectives at once ensuring success for each team Exceptional ability planning and managing budgets

Knowledge:

Deep understanding of current marketing trends, techniques, and platforms Deep understanding of digital and print marketing, content marketing, and social media marketing Deep understanding of the RetailNext suite of products and services Understanding and ability to track marketing budget

Talents:

Successful track record in senior marketing role and campaign creation Excellent leadership, communication, and decision-making skills Experience in digital and print marketing, content marketing, and social media marketing Proven ability to plan and manage budgets Exceptional knowledge of current marketing techniques and platforms

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Why RetailNext?

We revolutionize retail with

data-driven insights

using IoT and cloud analytics. Operating in

100+ countries

, we help retailers optimize shopper experiences.

Founded:

2007 |

Employees:

240+ across 15+ countries

Funding:

Crunchbase

Learn More:

Why RetailNext? | What We Do
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What's It Like to Work Here?

Remote-First Hybrid:

Work anywhere + office access.

90-Day Work Anywhere:

Work from anywhere for 90 days yearly.

Autonomy & Growth:

Flexible schedules, ownership, career investment.

Customer Obsessed:

Everything we do is for our clients.
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Perks & Benefits

Best Self Allowance:

Annual stipend for personal growth.

Recharge Days:

Monthly company-wide day off.

Career Growth:

We invest in you.
Join us and

transform retail with data-driven insights! Apply now