Job Description

Position: Graphic Designer and MarketerLocation: Paarl, Western CapeAbout Us:Rain is a manufacturer and retailer of premium face, body, and home products with outlets across South Africa as well as in Ireland, America, and Kuwait. We pride ourselves on a commitment to using natural ingredients, traditional African botanicals, and sustainable practices in our product formulations and manufacturing processes. Our product range includes soaps, lotions, essential oils, candles, soft baby toys, ceramics, and more.Job Overview:We are seeking a new team member to join our marketing team to contribute to the long-term growth of the brand. The successful candidate will work with the team to ensure, among other things the following is completed:Graphic Design for Products:Designing labels and packaging for new and existing skincare products.Creating custom illustrations or graphics to enhance product packaging.Ensuring all product design adheres to brand guidelines and aesthetic.Marketing Material Design:Creating digital and print marketing materials such as brochures, flyers, posters, and banners.Designing social media graphics, including images for Instagram, Facebook, Pinterest, and other platforms.Developing visual content for email marketing campaigns, newsletters, and website promotions.Content Creation and Visual Storytelling:Collaborating with the marketing team to conceptualize and create compelling visual content for campaigns.Developing and editing photos and videos for promotional content.Creating branded content for blog posts, articles, and other digital platforms.Brand Development and Consistency:Working closely with the marketing team to maintain brand consistency across all visual assets.Assisting in the development of a cohesive brand identity that aligns with company values and market positioning.Developing brand guidelines and ensuring all marketing materials adhere to these guidelines.Market and Trend Analysis:Researching and staying updated on current graphic design trends in the beauty and skincare industry.Analyzing market trends for visual marketing strategies and identifying opportunities for improvement or innovation.Identifying new design trends that could enhance brand visibility and appeal.Collaboration and Coordination:Working closely with product development teams to ensure design and messaging are aligned.Collaborating with the Internal departments such as the printing department, and other third parties to produce high-quality marketing materials.Coordinating social media content to align visual content with marketing strategies.Digital and Web Design:Designing website graphics and user interface elements to enhance user experience.Creating banners, pop-ups, and other digital ads for online marketing campaigns.Assisting with the design and layout of landing pages and product pages.Event and Promotional Support:Designing event-related materials such as invitations, banners, and booth designs.Supporting promotional activities with engaging and attractive visual content.Developing promotional assets for special events, product launches, or seasonal campaigns.Administrative and Miscellaneous Tasks:Managing digital assets and organizing files for easy access and use.Assisting with photo shoots and product photography as needed.Supporting other marketing team members with design-related tasks and projects.Feedback and Improvement:Collecting and analyzing feedback on designs to continuously improve and refine marketing materials.Participating in team meetings and brainstorming sessions to develop creative strategies.Remuneration: R216,000 - R408,000 CTC per annum, in line with qualifications and experience. Inclusive of performance bonus, medical aid, pension, travel allowance, and 20% overtime allowance.Please note:- It is at the sole discretion of the company whether it elects to ultimately appoint a person for the position or not to appoint a person to the position.Submission Details:Please make the following mandatory submission as per the points below, to jointheteam@rainafrica.com failing which your application will be rejected. Please also be aware that appointments are only made after successful completion of a polygraph, due to the sensitive nature of the opportunity.Complete online application via this link:Send the following documents to jointheteam@rainafrica.com:Detailed CVSummary of career history in no more than 100 words.Reasons for wanting this opportunity AND whether you will be able to abide by the requirements as posted for this position.No Response after 2 weeks from date should indicate that your application was unsuccessful.Closing date: 15 September 2024The company reserves the right to make no appointment.Job Type: PermanentExpected Start Date: 1 October 2024Skills Required:A person that understands what it is to lead and that has the emotional intelligence to get the job done without personal emotions.Excellent leadership and interpersonal skillsSelf-motivated with the ability to take initiativeHighly flexible (adaptable) and self-managedProficiency in graphic design software (e.g., Adobe Creative Suite: Photoshop, Illustrator, InDesign).Strong understanding of branding and visual identity.Ability to create visually appealing and on-brand designs.Knowledge of digital marketing and social media platforms.Creativity and attention to detail.Ability to manage multiple projects and meet deadlines.Required Experience:Graphic Design Experience:A minimum of 2-3 years of experience in graphic design, particularly in creating marketing materials for digital and print formats.Proven experience designing product packaging, labels, or other branding materials, preferably in the beauty, skincare, or wellness industry.Digital Marketing and Social Media Experience:Experience designing visual content for social media platforms (e.g., Instagram, Facebook, Pinterest, TikTok) and understanding the specific requirements and best practices for each.Experience in creating digital ads, website graphics, and email marketing visuals.Brand Development and Management:Experience working with a brand's visual identity, maintaining brand consistency across various channels and formats.Experience collaborating on brand strategy and developing brand guidelines.Content Creation and Visual Storytelling:Experience in creating compelling visual content that aligns with brand messaging and engages the target audience.Experience with photo editing and video editing software to create engaging content for various marketing campaigns.Web and Digital Design Experience:Experience with web design elements and user interface (UI) design, particularly for e-commerce platforms.Knowledge of designing graphics for website layouts, landing pages, and digital ads.Project Management:Experience managing multiple projects simultaneously and delivering high-quality work within tight deadlines.Proven track record of coordinating with cross-functional teams (e.g., marketing, product development, and sales teams).Industry Experience:Experience in the beauty, skincare, wellness, or natural products industry is highly preferred.Familiarity with current trends and customer expectations within these industries.Preferred Experience:Advanced Design Skills:Experience with advanced graphic design techniques and knowledge of typography, color theory, and layout design.Experience using a variety of design tools, including Adobe Creative Suite (Photoshop, Illustrator, InDesign).Experience with Print Production:Experience working with printers and understanding the print production process, including color calibration, paper selection, and proofing.Analytical and Market Research Skills:Experience conducting market research to identify design trends and customer preferences.Ability to market trends to make recommendations for visual strategies improvements.Copywriting and Content Development:Basic experience in copywriting and creating engaging content to complement visual designs.Event and Campaign Experience:Experience designing materials for events, product launches, and seasonal promotions.Qualifications:A bachelor's degree in Graphic Design, Visual Arts, Marketing, or a related field is preferred.Relevant certifications in graphic design, digital marketing, or social media management are a plus.Valid Drivers Licence and own reliable transport

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