Head Of Marketing

Cape Town, WC, ZA, South Africa

Job Description

Burst Digital is a dynamic and forward-thinking digital agency dedicated to delivering top-notch marketing, web design, and branding solutions.

We are looking for a talented and highly experienced Head of Marketing to join our team and drive both our internal marketing efforts and those of our clients to new heights.

The right candidate

must

have at least 5 years experience in a senior marketing position at an agency. Without this, the application will not be considered.

The candidate will be responsible for developing and executing comprehensive marketing campaigns, creating compelling content strategies, and driving engagement across various platforms. Critical, first-principles thinking is a must, crafted and executing on innovative marketing campaigns, and ensuring the Burst Digital name is synonymous with exceptional marketing. We never settle for "good enough", or "great" - we want perfect, innovative, and highly performant marketing.

This is a fully remote position - the right candidate should be comfortable and familiar with remote work environments.

Our perfect candidate needs to be a self-starter, able to create and execute strategies with little to no input from the rest of the team. Experience and interest in AI is a must, even if only a keen interest and excitement to learn - AI will define the future of marketing, and we won't be left behind.

We are looking for a forward thinker to lead our marketing department into the next stage of its growth. Managing both internal and external marketing efforts, and crafting and adapting strategies to a broad range of varied clients with ease.

What you'll be doing:



Campaign Ideation: Generate innovative ideas for marketing campaigns that resonate with the target audience and align with the brand's values. Go-to-Market Strategy Development: Develop comprehensive go-to-market strategies to successfully launch products and services. Marketing Analysis & Recommendations: Conduct thorough marketing analysis, creating detailed marketing reports with in-depth analysis, working with large budgets and directing growing resources, to provide actionable recommendations. Content Strategy: Develop and implement content strategies that drive traffic, engagement, and conversions. The strategy must be approached holistically, ensuring a natural, cohesive flow across all touchpoints for a unified and impactful brand experience. Copywriting: Craft engaging and persuasive content for a variety of channels including social media, newsletters, and more. Ensure all copy is optimised for SEO, incorporates strong CTAs, and strategically integrates key campaign drivers to maximize engagement and conversion. Performance Analysis: Monitor and analyse the performance of marketing campaigns, providing insights and recommendations for improvement. Team Leadership: Lead and grow a dynamic marketing team, taking charge of all marketing efforts with minimal input.

What you bring to the table:



5+ year experience in a senior marketing position at a marketing agency. An analytical mind balanced with a keen creative eye. You are always asking "how can this be better", instead of "is this good". A keen interest in AI technologies. Qualification: Bachelor's degree in Marketing, Communications, or a related field. Experience Leading Marketing Efforts: Proven experience leading marketing initiatives, whether for a range of smaller companies or a single company with a large budget. Digital Marketing Expertise: Up-to-date and highly experienced in digital marketing trends and practices. Startup Environment Adaptability: Enjoyment of a fast-paced, high-intensity startup environment, with the ability to adapt quickly and drive growth and development. Platform Proficiency: Experience with marketing tools and platforms such as Google Analytics, SEO tools, Monday.com, Agency Analytics, CRMs, social media management tools, and email marketing software. A Passion for Data: Strong analytical skills with the ability to interpret data and make informed decisions. Creativity: A creative touch that enhances campaign effectiveness and brand impact. Attention to Detail: High attention to detail to ensure accuracy and quality in all marketing materials and strategies. Strategic Thinking: Excellent marketing strategist with experience across all major digital marketing channels. Project Management: Ability to manage multiple projects and meet deadlines in a fast-paced environment.

What we offer:



Competitive salary and performance-based bonuses. Opportunities for professional development and career advancement, including the potential for this role to evolve into a CMO position. A collaborative and innovative work environment. Flexible working hours and arrangements. Unlimited paid time off.

How You Apply:



Please apply on this LinkedIn listing and submit the following application materials to Amber (hello@burstdgtl.com) with the subject line: "Application for Marketing Lead: [Your Name]"

CV (PDF) Content samples (PDF): Please submit 3-10 different examples in PDF format that demonstrate your abilities.
Job Type: Full-time

Application Question(s):

How many years of experience do you have working in marketing at an agency? Do you have any formal education or certifications in Marketing, Business, Communications, or a related field? How many years have you held a lead marketing position?
Work Location: In person

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Job Detail

  • Job Id
    JD1385336
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Contract
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Cape Town, WC, ZA, South Africa
  • Education
    Not mentioned