Job Description

About the roleAre you up for a completely different kind of challenge?Our client is recruiting for a PPC strategist to work with our PPC and Customer Success Management teams, working across multiple brands. The key performance area for this role will be to design and deliver exceptional PPC journeys and results for our customers, working hand in hand with a dedicated team of Amazon campaign specialists and custom paid PPC services within the agreed strategy for that client. The role coordinates with both the digital strategy and client success manager teams to create fully integrated marketing plans for clients.Key responsibilities

• Develop exceptional paid campaigns strategies for Amazon by understanding our clients business objectives and their brand, and participating in client onboarding
• Implement these strategies by leading a team of PPC specialists and by working closely with client success managers and our content & creative teams
• Lead the team in undertaking daily campaign management and monitoring, ensuring highest standards are followed especially with respect to budget management, pacing, monitoring, and reporting
• Provide training and mentorship, implement best management practices, and ensure outstanding use of the companys PPC automation software, Pacvue
• Produce dashboards and reports for internal and client consumption, on a daily / weekly / monthly basis, that generate insights, calculate agreed KPIs, and provide recommendations for campaigns adjustment and optimisation
• Develop projections with client success managers and understand the tools used to build these
• Proactively bring new ideas forward to improve our results and campaign performance
• Manage key accounts within the Campaigns team where highest levels of performance are expected
• Develop a strong understanding of the products, competition, industry, marketing goals and objectives of each of our customers
• Develop a deep understanding of the mechanics of Amazon PPC, and any new products and service offerings
• Plan the introduction of these new products and service offerings into the Campaigns team
• Develop and improve business processes and operating procedures for the Campaigns team, and ensure quality in our products and performance throughout
• Attend customer meetings with customer success managers, if required
• Constantly innovate and keep abreast of opportunities for the company and our clients in the paid advertising space within the Amazon environment
• Use ad attribution to push traffic to Amazon listings
• Participate in recruitment for PPC specialists within the company

What you bring to the role

• Proven track record in implementation of campaign growth strategies
• Proven track record of managing a paid media team or PPC team in an agency 2environment managing 60+ accounts
• Deep strategic and analytical skills
• Excellent communication skills
• Advanced Excel skills, and familiar with pivot tables
• Strong analytical mindset and attention to detail
• A proactive and hands on approach
• Paid PPC Automation software experience essential
• Highly developed communication and interpersonal skills
• Ability to motivate team, lead from the front, get your hands dirty and be able to engage effectively with clients on campaigns

What we offer

• A team that has transitioned to remote work impressively, and remains highly collaborative and connected
• Excellent growth opportunity
• We pride ourselves in having a team that promotes diversity, inclusion, leadership, mindfulness, high initiative, energy and passion
• Relevant training on all things Amazon
• Opportunity to work with International Clients
• Job Type: Full-time, Permanent
• Competitive Salary
• Work Remotely Mostly: Temporarily due to COVID-19

This Amazon PPC Strategist & Campaigns Lead role will suit candidates who are specialists of Amazon, sponsored products, banners and in-video awareness or have notable PPC Search experience in Google or other platforms

ABC Worldwide