Manager, Marketing Business Commercial Banking

Johannesburg, Gauteng, South Africa

Job Description


Company DescriptionStandard Bank Group is a leading Africa-focused financial services group, and an innovative player on the global stage, that offers a variety of career-enhancing opportunities - plus the chance to work alongside some of the sector's most talented, motivated professionals. Our clients range from individuals, to businesses of all sizes, high net worth families and large multinational corporates and institutions. We're passionate about creating growth in Africa. Bringing true, meaningful value to our clients and the communities we serve and creating a real sense of purpose for you.A well-rounded and dynamic marketing professional with a strong grasp of current marketing tools and strategies to lead the integrated marketing campaigns from concept to execution. Manage the end-to-end marketing function full value chain) or channel and product houses by designing, developing, and executing the marketing strategy and related marketing programmes and plans that derive value for the business.Design, implement, support, and drive the segment and product marketing strategies, based on knowledge of established objectives for the business Develop in-depth understanding of Business strategies, plans and objectives in order to ensure marketing and communications aligns with these initiatives.Drive the development of integrated marketing strategies and campaigns that maximizes the effectiveness of the frontline and business development activities. Develop plans to entrench and drive the Enterprise Banking strategy with the objective of driving growth in the segment.Provide input into all supporting media strategies, to maximize the impact of the intended campaigns for Enterprise Banking and associated Product Houses.QualificationsMinimum Qualifications
Type of Qualification: First Degree
Field of Study: MarketingExperience Required
Marketing & Communications Business Partnering
Brand & Marketing
Minimum of 7 years experience in Brand and Marketing value chain with specific focus on Marketing and Communications Business Partnering that includes marketing strategies, product development, competitive strategies, consumer research, industry trends and usability best practices. Demonstrated experience in translating business requirements into clear marketing, advertising and media strategies, integrated campaigns and deliverables.Additional InformationBehavioral Competencies:

  • Adopting Practical Approaches
  • Articulating Information
  • Challenging Ideas
  • Checking Details
  • Convincing People
Technical Competencies:
  • Analysing and Interpreting Information
  • Client Journeys and Personas
  • Conducting Research
  • Digital Analytics and Reporting
  • Measuring Marketing and Communication
  • Platform Management
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Standard Bank

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Job Detail

  • Job Id
    JD1320681
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Johannesburg, Gauteng, South Africa
  • Education
    Not mentioned