Job Description

Job Summary Duties:
Traditional Marketing

• Assist with design and developing artworks such as posters, advertisements, leaflets, catalogues for products, dealers, promotions, shows and events
• Attend and represent brand at relevant events when required
• Assist with practical arrangements of boat show exhibitions, product launches and dealer conferences
• Maintain the marketing calendar
• Maintain and monitor marketing expenses in the budget control sheet
• Process sales orders, invoices, ringis and do general administration for marketing activities
• Assist with promoting Clean Ocean Project activities
• Monitor advertising exposure and liaise with influencers and brand ambassadors
• Capture and report on industry marketing and lead generation activities and trends
• Marketing activity reporting
• Monitor competitor marketing activities
• Support with marketing projects, reporting and administration in the Department
• Act as an ambassador at all times for marketing, promotion and dealer activities and events

Digital Marketing

• Manage social media marketing with agency on all the different channels (content ideas, approval, targeting, management, invoicing, etc)
• Keep the website up to date with regards to content, text, pictures, videos, pricing, etc
• Website analytics and Digital Marketing report
• Monitor digital adds performance and optimization
• Blog article content and approval
• Direct Marketing initiatives
• Search Engine Optimization

Dealer Marketing

• Serve as a point of contact for the dealer network for all marketing-related queries
• Ensure compliant Corporate Identity interior branding at dealerships
• Assist with compliant Corporate Identity dealer signage projects
• Assist with organizing local dealer events and fishing competitions
• Digital audit tracking of each dealers online presence and monitor improvements
• Marketing calendar and expense forecast per dealer
• Dealer marketing refund claim approvals according to marketing plan priorities and compliance
• Complete marketing scoring for dealers and monitor progress
• Promote merchandise sales with dealer network
• Assist with ad hoc projects

Merchandise

• Generate ideas and develop dealership point of sale materials
• Management of Point of Sales material stock
• Organize delivery and return of material and place orders for new material
• Assist with merchandise parts stock management, re-order, and development of new materials
• Update the Merchandise dealer and retail brochure
• Update the merchandise pricing on the website

Minimum Requirements

• Relevant Digital, Marketing qualification
• A minimum of 2 years Digital / Marketing experience in same or similar role (Marine/Automotive industry experience ESSENTIAL)
• High level of computer literacy is essential
• Artwork design skills (Advanced Users Photoshop Elements, Illustrator, InDesign)
• Website management skills
• Excellent understanding of digital marketing platforms
• Effective communication skills
• Strong communication (writing & verbal) and dealer relationship skills are essential
• Drivers licence
• Required to travel from time to time
• Willingness to work on weekends when required
• Potential candidates may be required to undergo psychometric testing.
• Motor/Marine Industry experience ESSENTIAL!!

*Only candidates that meet the criteria will be shortlisted and contacted
*If you have not heard from us within 14 days from submission of your CV to us, you can assume you have not been successful
*Only candidates with Automotive Industry experience will be considered and contacted unless otherwise stipulated
If you are interested and have the required SKILLS and EXPERIENCE according to the job spec, please UPLOAD your current, updated CV on our Website using the following link:For further information please feel free to contact Debbie at Select Motor Recruitment
011 615 7747Applications should be submitted no later than Monday 14 October 2024.Select Motor RecruitmentRecruiter

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