Social Media & Online Presence: Maintain and update all social media platforms (Instagram, Facebook, Websites) to ensure they are current, engaging, and aligned with the companys brand and objectives.
Targeted Marketing: Develop and execute marketing campaigns aimed at corporate clients, schools, and individual customers.
Client Engagement: Visit potential clients and partners as required to build relationships and identify new business opportunities.
Market Research: Conduct market research to understand customer needs, competitor activity, and industry trends, and use this information to inform marketing strategies.
Marketing Strategy: Collaborate with internal teams to define and implement marketing strategies aligned with company goals. Develop marketing plans, set objectives, and track results.
Branding & Creative: Create compelling marketing materials (brochures, advertisements, online content) in line with brand standards. Ensure brand consistency across all marketing materials.
Reports & Feedback: Submit monthly marketing activity reports, provide feedback on marketing opportunities, and suggest improvements for ongoing campaigns.
Collaboration: Work closely with sales, customer service, and other teams to align marketing efforts with overall company objectives.
Requirements:
Fluent in Afrikaans & English (Written and Spoken)
Relevant Marketing Qualification: A diploma or degree in Marketing or related field.
Experience: At least 3 years experience in marketing, ideally with a focus on hospitality, tourism, or real estate.
Computer Literate: Proficient in MS Office suite, with experience using reservation/POS programs and digital marketing tools.
Excellent Communication Skills: Strong written and verbal communication skills with the ability to craft compelling messages.
Organized and Detail-Oriented: Strong attention to detail, excellent organizational skills, and the ability to manage multiple projects simultaneously.
Professional & Well-Groomed: A professional demeanor and presentation.
Reliable & Responsible: A track record of being responsible, dependable, and of sober habits.
Vibrant and Friendly: A proactive, energetic, and friendly personality with the ability to connect with people.
Drivers License: A valid drivers license and the willingness to travel as needed.
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