Job Description

Marketing Content Designer (POS25027)SOMERSET WESTSalary: R20K R25KJob Overview:We are seeking a creative and detail-oriented Marketing Content Designer to join our team. The ideal candidate will play a key role in creating and curating engaging, high-quality content that drives brand awareness, engages our audience, and supports our marketing objectives. This position requires a blend of graphic design, content creation, and marketing expertise to deliver compelling materials across digital platforms.Required Skills and Qualifications:

• Qualifications in Graphic Design, Marketing, Communications, or a related field.
• Proven experience in graphic design and content creation, with a strong portfolio of marketing materials.
• Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign), as well as Corel Draw.
• Familiarity with digital marketing tools and platforms (e.g., Canva, HubSpot, WordPress, Google Analytics, Insightly).
• Strong understanding of branding, typography, and visual storytelling.
• Excellent organizational and time-management skills, with the ability to handle multiple projects simultaneously.
• Strong communication and collaboration skills.

Preferred Qualifications:

• Experience in creating content for social media platforms (Instagram, LinkedIn, Facebook, etc.).
• Basic knowledge of HTML/CSS for email and website design.
• Photography or illustration skills are an advantage.

Duties:

• Content Design and Development:
• Create visually appealing and engaging content, including graphics, infographics, presentations, and web visuals.
• Collaborate with the relevant product manager and marketing director to conceptualise and campaigns that align with brand guidelines to achieve the set objectives.
• Campaign Support:
• Design and deliver promotional materials for marketing campaigns, product launches, and events.
• Ensure all content aligns with the overall marketing strategy and enhances brand consistency.
• Content Management:
• Develop and maintain a library of marketing assets for internal use.
• Monitor and update content to ensure relevance and accuracy.
• Cross-Functional Collaboration:
• Work closely with the product, sales, and marketing teams to understand objectives and tailor content to specific audience needs.
• Provide creative input and suggestions during brainstorming sessions.
• Analytics and Optimization:
• Analyze content performance metrics and refine designs for better engagement and effectiveness.
• Stay updated with industry trends and integrate innovative design practices.

Closing Date: 13 February 2025

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