Job Description

Job SummaryThe Marketing Assistant responsibilities will include assisting in organizing campaigns and developing marketing strategies. This work will be a critical factor for the smooth operation of the marketing department and the attainment of its goals, as well as for the long-term growth of the company.KEY PERFORMANCE AREAS:

• Assisting in the development and distribution of marketing and promotional material.
• Data entry and analysis.
• Helping conduct and collate findings from market research.
• Writing targeted content for websites and blogs and updating social media accounts.
• Collaborating with sales, marketing, advertising, product design and product development team members in planning promotional marketing campaigns.
• Creating editorial and content creation calendars for various media platforms and outlets.
• Helping identify marketing trends and key opportunities for innovation.
• Maintaining a marketing database via customer surveys and research.
• Providing administrative support to the marketing and sales team.
• Preparing, formatting, and editing a range of documents.
• Understanding company product and brand.
• General office duties.
• Creating and interpreting a variety of reports.
• Bulk emailing and ensuring the email lists are kept updated.
• Assist with Monthly Promotions.
• Prepare brief for the designer to put together for Promotions.
• Advice branches of items on promotion so that they can ensure they have sufficient stocks available. Check details and overall presentation of Promotion, before distributing via bulk email.
• Look at our website: www.freedomstationery.co.za in terms of liaising with the host for updates and changes.
• Liaising with designer for adverts in Shop SA magazine, selecting categories / subjects, providing ideas for themes, proof-reading of ad before submission.
• Handling enquiries from various magazines and newspapers offering advertising packages. Discussing options with Marketing Manager and other relevant people.
• Ensuring the branches are using their POS material effectively by requesting and collating in-store display pictures. Announcing winners and ensuring prizes are distributed.

• Collating grand prize winner's pictures and detail for Winners Posters / Ads for specific promotional campaigns when active.

• Involved in corporate identity elements development and roll out, e.g.: letterheads / compliments slips / pre-printed stationery (Invoices, credits notes, statements, envelopes, and such) / email signatures / business cards etc.
• Involved in production of National Catalogue: SKU's / design / proof-reading etc.
• Assisting with monitoring / maintaining stock levels of marketing tools/equipment

ie: display stands, hooks and baskets, gift bags, display boxes, posters, T-shirts, caps, banners etc.

• To comply with all work instructions and procedures as laid down by the Quality Management System, namely ISO 9001.
• To carry out any lawful and reasonable task as instructed by your superior.

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