Job Description

Applications are invited for the Marketing Coordinator position to be based in Worcester.PURPOSE OF THE ROLE:The Marketing Coordinator is responsible for the management of local marketing in a specific Herotel Regional office.Key Performance Areas would include, but are not limited to:

• The local marketing coordinator ensures that all marketing activities are aligned to the national marketing strategy. This majority of the role is brand activation (70-80% of role), with some supporting activities.
• Brand Activations

• This person is responsible for creating pop-up sales offices / information kiosks while fibre projects are in the building phase.
• Mobilise regional resources to man kiosks, events etc. and ensure proper training, appearance etc.
• Must find events or create opportunities for the brand to activate, of which the objective is awareness.
• Creating awareness at a sponsored event such as a golf day, festivals etc.
• Flyer drops and knocking on doors if required.
• How to identify and make the most of a sponsorship opportunity.
• Fibre permission in-field support.
• In-person attendance and management of all activations is a key function of this role, which will require working on Saturdays with the following Monday off.
• Social Media Publishing

• Must look after and maintain the local Facebook pages, updating them with relevant local content as per digital strategy.
• Website Map Maintenance

• Must ensure that the national website has the latest maps available that shows coverage.

• Must work close with head office to identify long-term brand awareness opportunities in their markets, including outdoor billboards, radio stations and print opportunities.
• Reporting

• Manage budget, ensure that marketing spend is aligned to fibre-take-up rate targets,

The successful candidate must have the following experience/skills:

• 2 to 5 years' experience in managing the marketing needs for multiple branches.
• The candidate must be willing and able to travel, at least 2-3 times a month.
• Valid Driver's Licence
• Ability to work quickly and under pressure.
• Problem-solving skills.
• Time management skills.
• Team player.
• Communication skills (written and verbal).

Education Requirements:

• Relevant qualification in Marketing will be an advantage.

Application DocumentationYou will be required to upload copies of your ID, Driver's Licence and Qualifications as part of your application.PLEASE NOTE:

• Preference will be given to Previously Disadvantaged Individual candidates in line with Herotel's Employment Equity Plan.
• Submission of your CV provides Herotel with your express consent for us to process your personal information contained therein, for purposes of processing your application. Please refer to our Privacy Policy on our website for further information on how we process personal information.
• Kindly note that should you not receive feedback from us within 4 weeks of applying, you should consider yourself unsuccessful for the role.

Herotel