Marketing Enabler

Johannesburg, Gauteng, South Africa

Job Description


Roche fosters diversity, equity and inclusion, representing the communities we serve. When dealing with healthcare on a global scale, diversity is an essential ingredient to success. We believe that inclusion is key to understanding peoples varied healthcare needs. Together, we embrace individuality and share a passion for exceptional care. Join Roche, where every voice matters.The PositionA healthier future. Its what drives us to innovate. To continuously advance science and ensure everyone has access to the healthcare they need today and for generations to come.Creating a world where we all have more time with the people we love.Thats what makes us Roche.The OpportunityRoche in Johannesburg has an opening for a Marketing Enabler.As a Marketing Enabler, your mission is to work with Patient Journey Partners (PJPs) and Healthcare System Partners (HSPs) through value creation by delivering meaningful benefits - to patients, the business, or to external stakeholders and health systems. Value can be added in various ways e.g. through product innovation, treatment pathway design, a new patient service, technologies/capabilities that improve operational efficiency, global knowledge sharing or external collaboration.Key Challenges

  • Develop and implement marketing strategies for therapeutic areas, collaborating cross-functionally with Medical and Access Enablers.
  • Align and collaborate with broader networks, global networks, and affiliates to identify new opportunities and solutions.
  • Oversee the patient journey and contribute to creating value by supporting and enabling successful projects.
  • Interpret and translate scientific data into commercial implications, provide marketing insight, and optimize new product launches.
  • Participate in congresses, scientific meetings, and global implementation/update meetings to stay updated on commercialization strategies.
  • Identify opportunities and challenges in the Patient Journey and develop solutions using insights from the PJP and HSP.
  • Design measurements to ensure outcomes are met and impact is measured.
  • Own the annual business plan, gather insights, formulate a strategic plan, and identify opportunities and challenges.
  • Approve marketing materials, collaborate with cross-functional teams.
  • Prepare and update training materials and provide internal education and training programs.
  • Act as a marketing expert for generating strategies and communication content for digital platforms.
  • Leverage digital channels and tools for effective digital communications and customer experiences.
  • Ensure continuous sales and logistics forecasting, working closely with PJPs and the Finance team.
Who you are as our ideal candidate:
  • You hold a completed undergraduate degree (scientific, business or engineering degree).
  • 5+ Years of proven marketing experience in the Pharma industry in marketing/product management or digital marketing.
  • You have knowledge of the pharma industry, life cycle management, and pharma marketing processes knowledge.
  • You are able to demonstrate ability to build relationships and work in the project team, trust and influence with internal members and other key stakeholders
  • Digital literacy, a good overview of digital solutions on the market supporting patient
Apply now and make a meaningful impact in healthcare!Who we areAt Roche, more than 100,000 people across 100 countries are pushing back the frontiers of healthcare. Working together, weve become one of the worlds leading research-focused healthcare groups. Our success is built on innovation, curiosity and diversity.Roche is an Equal Opportunity Employer.

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Job Detail

  • Job Id
    JD1312080
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Johannesburg, Gauteng, South Africa
  • Education
    Not mentioned