Marketing Lead Generation Strategist

Johannesburg, Gauteng, South Africa

Job Description


Marketing Lead Generation Strategist - JhbFull job descriptionMarketing Lead Generation StrategistLocation: RemoteAbout BlueNovius:BlueNovius specializes in producing cutting-edge medical and scientific animated explainer videos for top global pharmaceutical companies. We are passionate about driving success through innovation and collaboration, fostering a culture that helps both our clients and team members grow.The Role:Wexe2x80x99re seeking a dynamic Marketing Lead Generation Strategist to lead and execute impactful marketing strategies that fuel our sales pipeline. Youxe2x80x99ll drive lead generation, optimize multi-channel campaigns, and collaborate across departments to ensure we engage the right audiences. This remote role is ideal for a self-starter who thrives in fast-paced, goal-driven environments.Key Responsibilities:Lead Generation Strategy: Develop and implement targeted lead generation strategies for the pharmaceutical industry.Campaign Management: Design and execute multi-channel campaigns (email, content, PPC, SEO, social media) to drive engagement.Lead Nurturing: Build workflows that guide prospects through the funnel, boosting conversions.Tool/App Utilization: Use AI-driven tools and outreach platforms to streamline lead generation and maximize efficiency.Data Analysis: Collaborate with the Business Intelligence team to track KPIs and optimize performance.Sales Alignment: Partner with Sales to ensure seamless lead handoff and improve lead quality.CRM Management: Keep detailed records of interactions and campaign outcomes for reporting.Market Insights: Stay ahead of marketing trends and adapt lead generation tactics as needed.Qualifications:Proven track record in marketing or lead generation, with 2+ years of experience (B2B or agency preferred).Strong expertise in digital marketing tools (CRM, automation, PPC, SEO, social media).Proficiency with AI-driven lead generation tools and marketing automation systems.Experience managing leads across multiple channels (social media, SEO, email marketing, PPC).Excellent communication and collaboration skills.Analytical mindset with a focus on data-driven optimization.Self-motivated, able to handle multiple projects, and results-oriented.Fluent in English.What We Offer:Competitive salary with performance-based commissions.Clear paths for career growth and professional development.Collaborative, innovative work culture.Access to advanced AI and automation tools for lead generation.Ongoing training and development opportunities.How to Apply:If youxe2x80x99re a creative, results-driven marketer eager to lead innovative campaigns, wexe2x80x99d love to hear from you! Please submit your resume highlighting your relevant experience.Join BlueNovius and be a part of our success. Wexe2x80x99re excited to meet you!BlueNovius is an equal-opportunity employer, committed to fostering an inclusive and diverse workplace.Job Type: Full-time

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Job Detail

  • Job Id
    JD1354946
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Johannesburg, Gauteng, South Africa
  • Education
    Not mentioned