Job Summary MARKETING MANAGER (BLOOD PORTFOLIO) (POS24185) Area: Aeroton Salary : R950 R1k To oversee and manage all aspects of the Marketing of the Blood business unit, servicing the Transfusion Therapies, Bioscience, Pathology / RDT . Optimizing growth and profitability within the unit Qualifications & Experience Bachelor of Science (preferably in Nursing) or equivalent qualification Marketing qualification preferable Marketing or Brand management experience in the Blood Business Unit Essential Knowledge of or working with SANBS an advantage Knowledge of Project management an advantage Overview of duties (not limit to) Implementation of division marketing strategies Analysis of regional sales, competitor and market share data, develop strategies and action plans to maximise sales potential IQVIA/IMS Data intermediate/super user, understanding, interpretation Management of resources i.e. budget, stock, time, systems, sales tools To develop and sustain strong working relationships with key stakeholders in order to ensure continuous brand loyalty and advocacy. Develop customer proposal / presentation for communication and implementation. In-depth understanding of regional and national trends and customer dynamics Proactive actions to prevent potential threats to business results Understand customer practices and prescribing habits Respond to customer requests and resolve regional issues timeously Coach and develop the sales representatives Frequent customer visits with and without product specialists Analysis and monthly reporting on team performance Monitor and develop action plans to correct underperformance Manage field force effectiveness measure Closing date: 14 July 2024Emporium Human CapitalCompany
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