Job Description

PURPOSE OF THE JOBAs a Marketing Manager at PEP, you'll play a pivotal role in maintaining and executing brand strategies and creative brand executions focused on delighting our customers. Manage team functions and activities for strategic and creative direction for the brand. Enhancing market presence, strengthening brand equity and driving brand and business growth.KEY RESPONSIBILITIESLeadership: Support the Head of Brand and lead the brand managers in executing strategic and creative brand projects.Collaboration: Work with internal / external stakeholders and suppliers to deliver on brand projects.Relationship management: Build strong internal and external relationships to drive brand equity and deliver on brand and business strategy.Brand strategy: Maintain robust brand strategies and align this to overall business goals.Brand communication: Ensure consistent application of brand messaging application, tone of voice and personality, collaborating with the Head of Brand and Head of Retail MarketingProperties: Manage and deliver on strategic marketing projects including Plusmore rewards program, sponsorships and brand initiatives etc.Brand campaigns: Manage and execute internal and external brand campaigns.Brand analysis: Establish and monitor key performance indicators to track brand performance.Brand development: Support and lead strategic principles and creative guidelines for product-, employee- or new brands.Commercial management: Develop and manage annual budgets, track forecasts and report on commercials on a monthly basis. Manage and negotiate contracts with suppliers and vendors.ROLE REQUIREMENTSEducation: Bachelor's degree in Marketing, Brand development, or a related field.Demonstrated track record (5-7 years) in Marketing Manger Brand roleProven delivering track record on brand strategy, brand identity, brand campaign, sponsorships and PRLeadership experience, leading a team of 3 - 6 peopleSolid understanding of the media landscape and channel mixGoogle experience and programs within the suite advantageousExcellent reporting writing, interpersonal and presentation skillsEffective understanding of the South African customer and brand trendsAbility to multitask, whilst retaining strategic and creative thinking in the processCompetencies: Leadership, Presenting, Entrepreneurship, Vitality, Service Oriented, Cooperation, Innovating, Situational Awareness

PEP