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Job Summary Marketing Manager Purpose Statement We are looking for an experienced Marketing Manager (MM) to oversee all marketing operations of the company and develop its marketing strategy and vision that will direct our marketing efforts towards great success. An excellent MM is passionate for their profession and have great knowledge for all things marketing. They can balance a practical mindset with a creative business acumen and lead people through complex marketing operations. The goal is to ensure the companys marketing efforts are successful in helping it outperform competition. Responsibilities "Listen" to the trends of the market and direct the market research efforts of the company Liaise with other departments to guide a unified approach to customer service, distribution etc. that meets market demands Define marketing strategies to support the companys overall strategies and objectives Develop a feasible marketing plan for BTE and oversee its day-to-day implementation Plan and organize marketing functions and operations (development, branding, communications etc.), and ensure they project the companys unique "voice" Design and coordinate promotional campaigns, PR and other marketing efforts across channels (digital, press etc.) Create and maintain a solid network of strategic partnerships Requirements 6 to 10 years experience working in Marketing Proven experience as chief marketing officer or similar role Demonstrable experience in developing efficient strategies and business plans for all marketing aspects (branding, product promotion etc.) Solid understanding of market research and data analysis methods Ability to apply marketing techniques over digital (e.g., social media) and non-digital (e.g. press) channels Understanding of different business disciplines (IT, finance etc.) Skills Proficient in MS Office and business software (e.g., CRM) A leader with both creative and analytical capabilities Outstanding communication (written and verbal) and interpersonal abilities Qualifications BSc/BA in business administration, marketing, communications or relevant field;

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