Job Description

It's fun to work in a company where people truly BELIEVE in what they're doing!The Marketing Manager will be responsible for developing and executing marketing strategies to drive growth and market share for Financial Services, Value-Added Services (VAS), and Cellular/Mobile offerings for Pick n Pay. The incumbent will oversee marketing budgets, collaborate with internal and external stakeholders, and lead initiatives to enhance brand visibility, digital presence, and customer engagement.Minimum requirementsBachelor's degree in Business Administration, Marketing, or a related field.
Minimum of 5 -8 years of experience in mobile telecommunications, retail, or related industries
Proven track record of managing marketing budgets and delivering successful campaigns.
Experience in digital marketing, social media management, and event coordination.
Excellent communication, negotiation, and relationship-building skills.
Strategic mindset with the ability to think creatively and drive results in a fast-paced, dynamic environment.Strategic Marketing Planning:
Develop and implement comprehensive marketing strategies to grow the share of voice for VAS, Financial Services, and Cellular/Mobile offerings.
Identify market opportunities and create campaigns to drive customer acquisition, retention, and revenue growth, working closely with the business unit HODs.
Design and create the Internal PR strategy, which incorporates internal communicationBudget Management:
Manage and allocate marketing budgets effectively, ensuring optimal ROI for all campaigns.
Monitor and control marketing expenses, ensuring alignment with business objectives.
Stakeholder Collaboration:
Work closely with appointed agencies, central marketing teams, internal departments, and external business partners/suppliers to deliver integrated marketing campaigns.
Foster strong relationships with stakeholders to ensure alignment and execution of marketing initiatives.
Multi-Channel Marketing:
Develop and execute digital marketing strategies, including social media, SEO/SEM, email marketing, and online advertising.
Leverage digital channels to enhance brand visibility, customer engagement, and lead generation.
Ensure the instore POS has been developed and executed to the blueprint agreed to by store design and PnP marketing
Brand Management:
Maintain and enhance the brand identity of VAS, Financial Services, and Cellular/Mobile offerings.
Ensure consistent messaging across all marketing channels and touchpoints.
Event Management:
Plan, coordinate, and execute events to promote VAS, Financial Services, and Cellular/Mobile offerings.
Ensure events align with brand objectives and deliver measurable results.
Performance Tracking and reporting:
Monitor and analyse the performance of marketing campaigns, providing regular reports to the Executive of the Business Unit.
Use data-driven insights to optimize campaigns and improve outcomes.Closing date: 17 February 2025If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!Discover who we are

Pick n Pay