Marketing Manager Online

Kenilworth, Cape Town, South Africa

Job Description


It's fun to work in a company where people truly BELIEVE in what they're doing!Pick n Pay is a leading retail and grocery chain committed to providing quality products and exceptional service to our customers. As we expand our omnichannel presence, we are seeking a dynamic and experienced Marketing Manager to join our team and drive marketing strategies for Pick n Pay Clothing Online, Pick n Pay Home, and pnp.co.za grocery delivery.
Join us on our journey in creating a world-class platform with the full support of a retail giant like Pick n Pay behind you!Bachelor's degree in marketing, Business, or a related field.Proven experience as a Marketing Manager, preferably in e-commerce or retail.Strong understanding of omnichannel marketing strategies and trends.Excellent leadership and communication skills.Analytical mindset with proficiency in data-driven decision-making.Creative thinker with a strategic mindsetKey Responsibilities:Develop and Implement Marketing Strategies:

  • Formulate and execute comprehensive marketing strategies for Pick n Pay Clothing Online, Pick n Pay Home, and pnp.co.za grocery delivery.
  • Collaborate with cross-functional teams to align marketing initiatives with business objectives.
Brand Management:
  • Drive brand awareness and positioning for the specified channels.
  • Ensure consistency in brand messaging across various platforms.
Digital Marketing:
  • Oversee digital marketing campaigns, including SEO/SEM, email marketing, social media, and online advertising.
  • Optimize the online customer journey to enhance user experience and conversion rates.
Content Development:
  • Supervise the creation of engaging and compelling content for online channels, ensuring alignment with brand guidelines.
  • Work closely with content creators to develop a content calendar.
Customer Acquisition and Retention:
  • Implement strategies to acquire new customers and retain existing ones.
  • Analyze customer data to identify trends and insights for targeted marketing efforts.
Promotions and Campaigns:
  • Plan and execute promotional campaigns to drive sales and customer engagement.
  • Collaborate with vendors and partners for joint marketing initiatives.
Analytics and Reporting:
  • Utilize data analytics tools to measure the performance of marketing campaigns.
  • Provide regular reports on key performance metrics and insights to stakeholders.
Budget Management:
  • Manage the marketing budget effectively, ensuring cost-efficient allocation of resources
Closing Date : 20 JULY 2024If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!Discover who we are

Pick n Pay

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Job Detail

  • Job Id
    JD1329578
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Kenilworth, Cape Town, South Africa
  • Education
    Not mentioned