Job Description

Previously disadvantaged candidates will be given preference.An exciting on-site opportunity has opened up for a dynamic, Mid-Senior Marketing Manager to work on the Commercial division's Cellular & Financial Services portfolio at a renowned retailer's Cape Town HQ.As a Marketing Manager, you'll play a pivotal role in devising and executing innovative marketing campaigns focused on delighting the company's customers. Your goal will be to drive foot traffic, boost sales, and build brand recognition with a specific focus on the Commercial division (Cellular, Financial Services and PAXI).Collaborating with cross-functional teams, you'll ensure all Marketing efforts align with the company's growth plan while exceeding customer expectations.This is a super opportunity to flex your Marketing muscle at a super retail brand, apply today!Responsibilities

• Leadership: Provide leadership to the team, guiding them to develop and execute customer-centric strategies in retail advertising environments.
• Campaign Creation: Craft impactful marketing campaigns via digital, social media, email, and traditional channels to elevate customer satisfaction and loyalty.
• Consumer Analysis: Analyse market trends, consumer behaviour, and competitive landscapes to identify opportunities that enhance the customer experience.
• Collaboration: Work closely with the sales and merchandise teams to align marketing strategies with sales objectives and customer satisfaction metrics.
• Budget & Commercial Management: Effectively forecast marketing spend, manage marketing budgets, optimising spending and commercial reporting on budgets and forecast.
• Creative Direction: Collaborate with the creative team to develop compelling marketing materials that resonate with our customers to drive consideration and conversion.
• Performance Analysis: Monitor campaign metrics, derive insights, and offer recommendations for continuous improvements focused on customer delight.
• Partnership Building: Cultivate strong relationships with vendors, agencies, and business partners to innovate and elevate our customer-centric marketing initiatives.

RequirementsThe successful candidate must have/be:

• Education: Bachelor's Degree in Marketing, Business Administration, or a related field. A Master's Degree is advantageous.
• Retail Marketing Experience: Demonstrated track record (5-8 years) in retail marketing, showcasing your understanding of retail trends and customer-centric strategies.
• Leadership Skills: Proven ability to lead and inspire a marketing team, fostering a culture of innovation and customer-centric thinking.
• Experience in the telecommunications and financial services category would be an advantage.
• Data Proficiency: Proficiency in data analysis, leveraging insights to optimise customer-centric marketing strategies.
• Good understanding of basic accounting and financial accounting is critical.
• Computer Literacy: Google Suite.
• Advertising experience in an agency environment will be an advantage.
• Understanding the South African market segments is essential.
• Proven Marketing skills.
• Communication skills (with high quality writing skills and excellent presentation skills).
• Planning, organising and control skills.
• Problem assessment abilities.
• Leadership and Innovation.
• Willingness to travel.
• Own transport required.

City: Cape TownLevel of Expertise: Mid-SeniorRemuneration: NegotiableConsultant: KimReference Number: #Kim1069

VGP Recruitment