Marketing Manager Trade And Brand Otc

Gauteng, South Africa

Job Description


A prominent pharmaceutical company is seeking a marketing manager. An entrepreneurial individual to form part of the OTC commercial leadership team, driving strategy across product portfolioxe2x80x99s in both the pharmaceutical and FMCG markets.Responsibilities:

  • Achieve annual fiscal revenue targets for pharmaceutical and FMCG markets
  • Manage as part of commercial leadership the OPEX (cost centres, profit centres, Advertising TT, allocated A&P) for the portfolio
  • Assist in developing brand & channel strategic objectives
  • Approval of marketing and channel spend according to commercial objectives
  • Manage agency and business expectations
  • Oversee channel strategy execution and customer conference preparations
  • Approval of regulatory compliance submissions
  • Assist channel with preparations of DOH submissions relating to product changes
  • Sense of urgency in the resolution of customer queries
  • Continuous assessment of strategy implementation through infield visits
  • Collaborate with cross-functional teams, including sales, product development, regulatory affairs and artwork, to ensure alignment and maximize marketing effectiveness
  • Manage new product launches & relaunch into trade
  • Liaising with creative
Core Competencies:
  • Knowledge of Pharmaceutical landscape
  • Knowledge of FMCG landscape
  • Customer and marketing data mining & analytics
  • Category Management
  • Marketing code
  • Pharmaceutical marketing regulations
  • Merchandising principles
  • Agency Management
  • Digital and Traditional marketing
  • Pharmaceutical Laws i.e. Pricing / Marketing
  • ROI xe2x80x93 Promotions
Requirements:
  • Tertiary Qualification: Business / Marketing Degree
  • 10+ years OTC pharmaceutical and FMCG experience
  • Proven experience as a Marketing Manager in the pharmaceutical industry, with a track record of successful marketing campaigns and business growth
  • Demonstrated strategy implementation across Trade and Marketing functions
  • Analytical and business acumen skills, with the ability to interpret data and translate it into actionable marketing strategies
  • Excellent communication and interpersonal skills
  • Strong leadership and team management abilities
  • Highly organized and detail-oriented, with the ability to manage multiple projects and priorities simultaneously
Candidates that meet the criteria may submit their applications via this portal or via vacancy link on www.mnarecruitment.com
Should you receive no feedback within 7 days, please accept your application as unsuccessful.

MNA Recruitment

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Job Detail

  • Job Id
    JD1333025
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Gauteng, South Africa
  • Education
    Not mentioned