Marketing Specialist

Cape Town, Western Cape, South Africa

Job Description


SUMMARY:
Do you have 3 - 4 years experience as a Marketing Specialist within a luxury brand company?Our client based in the Southern Suburbs requires a dynamic Individual to join their prestigious brand, where innovation and excellence define everything that they do.
This role is perfect for a detail-oriented, creative, and strategic thinker with a passion for global brands.The Marketing Specialist will lead the development of cutting-edge strategies to elevate the brand's presence and enhance customer engagement across global markets.POSITION INFO:
REQUIREMENTS

  • Degree or relevant Marketing qualification and experience in a professional related field
  • Minimum three years of marketing experience, preferably within a luxury brand
  • Strong understanding of luxury brand positioning, consumer behaviour, and international markets
  • Demonstrated experience in managing marketing budgets, forecasting, and
  • Advanced Social Media Management
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DUTIES
  • Develop and execute comprehensive marketing plans that align with the brandxc3xa2xc2x80xc2x99s positioning, targeting a high-end consumer base
  • Oversee two interns
  • Oversee the marketing budget, ensuring cost-effective allocation of resources, and provide accurate forecasting to meet financial targets
  • Maintain and elevate the brand's luxury image across all channels, ensuring consistency and alignment with global standards
  • Plan and execute global marketing campaigns, incorporating traditional media, digital, and social media strategies to drive brand awareness and customer engagement
  • Lead the development and execution of social media strategies, with a strong emphasis on creativity and engaging luxury audiences across various platforms
  • Conduct in-depth market research and analyse consumer trends to identify new opportunities and optimise marketing efforts
  • Build and nurture relationships with influencers, and media outlets to enhance brand exposure and drive sales
  • Lead the planning and execution of high-profile events, product launches, and brand activations
Salary: Dependent on experience
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Join us on SOCIAL MEDIA or visit our WEBSITE for more information. See links below.
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Job Detail

  • Job Id
    JD1362627
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Cape Town, Western Cape, South Africa
  • Education
    Not mentioned