Job Description

We are looking for a dynamic and strategic Product Manager to drive product innovation, quality, and market positioning. This role requires a balance of project management, analytical skills, creative execution, and a deep love for skincare.


_


At Lelive, you'll join a company on a mission to become the largest skincare brand in the world, from Africa -- and we're well on our way. We've experienced exceptional growth in South Africa over the last 4 years available in retailers such as Woolworths and Foschini. We are now expanding internationally - recently launching in the UK and being featured in ELLE Magazine.


Website: lelive.uk


Instagram: @lelive.africa


_

Our impact

Beyond skincare, we have partnered with rePurpose Global to remove twice as much plastic as we produce and also practice ethical sourcing. We are driving meaningful change, building a community of inclusivity, and making high-quality, premium skincare simple and accessible.


_

Solving Big Challenges and Growing Fast

At Lelive, we are scaling incredibly fast. This For those who thrive in a high-energy, fast-paced environment, the learning and development opportunities are there for those who step up. If you enjoy being challenged, taking ownership, and pushing boundaries, this is the place to grow.


_

Hybrid Work That Values Results

We believe in flexibility and performance. You'll have the autonomy to work in a hybrid structure while being empowered to drive big results. Smaller teams and less politics - seeing the impact of your hard work immediately, which is highly satisfying.


_

Work with Smart, Ambitious People

You'll work with driven, high-performing individuals who solve challenges with intelligence, ownership, and passion. At Lelive, we solve smart, push boundaries, and make things happen--no excuses in a culture of honesty, respect, and alignment.


_________________________________________________________________

1. New Product Development (NPD) & Project Management

Own NPD timelines, ensuring smooth execution across formulation, packaging, compliance, and testing. Coordinate between R&D, design, marketing, and suppliers to keep projects on track. Oversee test groups and collate insights to refine product development.

2. Product Positioning & Strengthening

Work closely with marketing to refine the positioning of existing and new products. Ensure products align with customer needs, brand storytelling, and industry trends. Conduct competitive analysis to highlight Lelive's unique value in the market.

3. Product Education & Customer Communication

Develop how-to guides, education materials, and content to boost customer engagement. Collaborate with the marketing team to create compelling product narratives.

4. Customer Feedback & Data-Driven Improvement

Collect, analyze, and action customer feedback to improve products and inform NPD. Work with community and support teams to identify recurring product insights.

5. Quality Control & Compliance

Oversee quality control across all products, ensuring consistency and safety. Maintain compliance with UK and EU skincare regulations. Collaborate with manufacturing partners to ensure top-tier product performance.

6. Product Research & Innovation

Continuously research new skincare trends, ingredients, and categories. Provide data-driven recommendations for new product launches and innovation roadmaps.

Requirements

Bachelor's degree (Business, Marketing, or relevant field). You will need to provide references if you make it to the final stages. 5+ years of experience Passionate about skincare with strong knowledge of global beauty trends. Exceptional project management skills--able to handle multiple timelines and stakeholders. Strong analytical and research skills to assess market trends, customer feedback, and category insights. Excellent aesthetic sense & copywriting ability to contribute to branding and product storytelling. Cape Town-based (role requires visits to our facility). Experience in product management or FMCG is highly preferred. Thrives in a fast-paced, quick-thinking environment--able to execute efficiently under pressure. Outstanding communication & collaboration skills to work cross-functionally with OPs, Marketing, and the Founder. Ability to navigate complex situations and problem-solve effectively.

Benefits

Unmatched exposure and growth opportunities in a fast-scaling company. Strong market related compensation with bonus opportunities for high performers and clear pathways for career progression. High-impact role that directly shapes Lelive's success and the skincare industry. A voice that matters--your ideas and initiatives are heard and valued. Flexible, hybrid work environment that values performance. Monthly allocation of lelive skincare. Work with industry leaders and gain hands-on experience in FMCG, beauty and formulation. * Continuous learning and development with real-world problem-solving in a high-growth scale-up.