Product Marketing Specialist

Sandton, Johannesburg, South Africa

Job Description


:

  • Effectively communicating client requests/queries to the Africa regionxe2x80x99 product team and vice versa.
  • Analysis of market/competitor, product, price and promotion developments within the motor industry and assessing implications for the brand by continually bench marking clientxe2x80x99s products vs competitor offering and monitor industry developments for threats and opportunities in order to propose appropriate action.
  • Understand and communicate effectively of strategic product plans to satisfy customer requirements and the brandxe2x80x99s volume / share objective in terms of rationale, range specification, target retail pricing, etc.
  • Presentation, for approval, of product plans to various forums (eg. PMM, Product Teams)
  • Collecting information and feedback from marketing on cross- divisional teams, forums, and other channels prior to finalizing product plans.
  • Implementation of product plans as marketing representative in cross divisional project team meetings.
  • Planning and implementation of feasibility studies for potential models to be imported into Africa, including vehicles clinics.
  • Planning and implementation all passenger FBU models utilizing the Group MBV system.
  • Maintaining the Group MV system to ensure all vehicle specifications are accurate.
  • Maintaining and distributing vehicle specification information to the organization in illustrating key differences and similarities to competitor offerings.
  • Co-ordinating & facilitation of the launch management process to ensure all areas of the NSO organization and related systems, including compliance topics are updated for relevant models.
  • Implementation of the pallet planning from pricing and the series finance applications into the MBV state sales program
  • Knowledge, maintenance, and application of the MBV system (state sales program)
Job requirements:
  • 3 years Bachelorxe2x80x99s degree/National Diploma from a recognized tertiary institution, preferably in Commerce/ Business Science/ Engineering
  • Minimum of 3 years product planning experience (previous product planning experience in automotive industry advantageous or 3 yearxe2x80x99s experience in sales forecasting / market research / brand management / engineering in the automotive industry
  • Post graduate qualification advantageous
  • Srategic and conceptual thinking capability
  • Sound understanding of Marketing/Sales.
  • Sound understanding of automotive market and competitive environment.
  • Strong analytical skills with the ability and inclination to work with detail.
  • Good communication skills (orals and written)
  • Structured thinking approach with sound problem-solving abilities

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Job Detail

  • Job Id
    JD1333009
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Sandton, Johannesburg, South Africa
  • Education
    Not mentioned