The Retail Trend Analyst is responsible for identifying, capturing, analysing, and interpreting a combination of in-
trade data, open-source and supplied research data, and general industry trends, to provide valuable insights and
recommendations via a systematic and robust reporting program to enrich and bolster creative efforts within the
company.
KEY PERFORMANCE AREAS:
Monitor and analyse trends in the South African retail industry, including both formal and informal sectors
Conduct intensive field research across all retail channels in the South African commerce landscape
Conduct daily online trend research around "blended retail," including retail innovation, best practice,
technological advancements, and digital integration retail both locally and abroad Conduct targeted research into global trends with a focus on in-store, digital, and technology innovation
Consolidate, analyse, and report on incoming data streams from ongoing online research in best practices and
relevant trends from abroad Analyse collected and supplied data to create credible and informed research reports
Distill and consolidate key findings from various research streams into a monthly trade report
QUALIFICATIONS / EXPERIENCE:
Relevant tertiary qualification in Business, Commerce or Marketing with at least 1 to 2 years' experience in a
similar environment Previous exposure to a creative design, marketing and advertising environment and an understanding of the
retail market is advantageous A background in project management and marketing management would be advantageous
Valid driver's license and own transport to conduct field research
BEHAVIOURS & ATTRIBUTES:Entrepreneurial mindset and have critical thinking skills
An intuitive understanding of creative skills for the development of presentations and layouts
Strong communication and inter-personal skills
Good business sense and sales ability with strong presentation skills
Great collaborative skills, rigorous analytical skills, and strong creative drive
The advert has minimum requirements listed.
Management reserves the right to use additional / relevant information as criteria.
Email:
careers@hc.co.za
Closing date for applications is Wednesday, 5th March 2025
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