Meeting or exceeding sales quotas: Achieving specific sales targets (monthly, quarterly, yearly) in terms of revenue or the number of accounts closed.
Upselling and cross-selling: Identifying opportunities to upsell existing clients or cross-sell additional products or services.
New business acquisition: Securing new clients through cold calling, networking, and relationship-building efforts.
Client Retention and Satisfaction
Maintaining high client retention rates: Ensuring clients renew contracts or continue using services by providing exceptional service and value.
Increasing customer satisfaction: Conducting regular check-ins and collecting feedback to ensure the clients' needs are met, improving loyalty and advocacy.
Strategic Account Planning
Creating and executing strategic account plans: Developing plans for each key account to grow relationships, identifying expansion opportunities, and addressing potential risks.
Regular account reviews: Conducting quarterly or bi-annual reviews with clients to assess performance and discuss future opportunities.
Operational Efficiency and Reporting
Maintaining accurate reporting: Keeping up-to-date records, tracking communications, opportunities, and pipeline activities. Pipeline to always have 3 times coverage to achieve monthly targets
Managing time effectively: Prioritising accounts and ensuring timely follow-ups to avoid missed opportunities.
Stakeholder Liaison
Working closely with other departments: Collaborating with Marketing, Technical, Creative Solutions and Programming teams to provide clients with holistic solutions.
Contributing to team knowledge: Sharing learnings and best practices to help improve the overall performance of the sales team.
Qualifications
National Senior Certificate - Essential
Diploma - Sales - Recommended
Experience
Sales / Advertising / Broadcasting - 3 to 4 years - Essential