Job Description

This role ensures marketing campaigns, events, and strategic account-focused initiatives are well-coordinated and executed seamlessly. In this role, the coordinator will assist in event planning, digital marketing, and market research to boost brand visibility and drive engagement, with an emphasis on wholesaler-specific outcomes.Responsibilities:

• Assist in the development and execution of promotional campaigns, including email marketing, digital content, social media, and print, with a focus on supporting wholesaler accounts.
• Develop and coordinate content for various marketing channels, ensuring that promotional material reaches target audiences on time.
• Support the planning and execution of wholesaler-focused marketing events, promotional days, trade shows, and product launch events.
• Manage event logistics such as venue setup, registration, promotional materials, and post-event reporting.
• Collaborate with the sales and account management teams to tailor marketing activities that align with wholesaler business needs. Administrative and sales support on customer queries.
• Conduct research to track trends, competitor activities, and customer preferences within the wholesaler channel, providing data-driven insights to support strategic decision-making.
• Track budgets and expenses related to promotional activities and wholesaler-focused marketing events.

Essential Requirements:

• Diploma / Bachelors in Marketing, Business Administration, Communications, or a related field.
• 1-3 years of experience in marketing, preferably in a role that involves supporting account-based or wholesale marketing.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and/or Google Workspace tools.
• Basic understanding of digital marketing concepts such as SEO, social media marketing, and email campaigns.
• Experience with content management systems and marketing automation tools will be beneficial.
• Previous experience in planning and executing promotional events or trade shows will be beneficial.

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