Senior Content Marketing Manager

Johannesburg, Gauteng, South Africa

Job Description


Company DescriptionStandard Bank Group is a leading Africa-focused financial services group, and an innovative player on the global stage, that offers a variety of career-enhancing opportunities - plus the chance to work alongside some of the sector's most talented, motivated professionals. Our clients range from individuals, to businesses of all sizes, high net worth families and large multinational corporates and institutions. We're passionate about creating growth in Africa. Bringing true, meaningful value to our clients and the communities we serve and creating a real sense of purpose for you.Develop and shape the content strategy for the BU, across all segments, to enable the achievement of BU strategic objectives. Oversee that all content developed is relevant, targeted, secure, reusable, discoverable and aligned to brand and reputational standards. Lead a high-performing team responsible for SEO, social media and content development (all forms).QualificationsDegree in Marketing or equivalentExperience8-10 years extensive Digital Marketing experience, with at least 8 years' experience being in Digital Marketing8-10 years proven experience in creating and managing content marketing strategies that align with business objectives. Experience in maintaining consistency in messaging across all content and platforms. Experience in leading and managing a content team, including SEO specialists, Social Media specialists' writers, designers, and other content creators. A history of working effectively with sales, marketing, and other departments to achieve shared goals.Additional InformationBehavioral Competencies:

  • Articulating Information
  • Challenging Ideas
  • Convincing People
  • Developing Strategies
  • Directing People
Technical Competencies:
  • Client Journeys and Personas
  • Client Value Propositions
  • Data Driven Digital Marketing
  • Digital Analytics and Reporting
  • Digital Content
  • Digital Media and Advertising

Standard Bank

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Job Detail

  • Job Id
    JD1367794
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Johannesburg, Gauteng, South Africa
  • Education
    Not mentioned