Senior Global Campaign Executive

Cape Town, WC, ZA, South Africa

Job Description

Are you a highly organised, dynamic marketing pro eager to make an impact on a global team?




Le Boat

, part of the Travelopia group, is the world's leading provider of self-drive boating holidays, with over 55 years of experience. We offer an unforgettable holiday experience across Europe and Canada's inland waterways. Our fleet, crafted to suit all party sizes and budgets, requires no license or prior boating experience, making it accessible to everyone. With guests from around the globe, including North America, Germany, and France, Le Boat operates in 9 countries with France's Canal du Midi as the most famous and popular cruising ground.


We are looking to hire a

Senior Global Campaign Executive

to join our team! Reporting to the

Head of Brand and Acquisition

you'll plan and implement all strategic global campaign activity and ensure all activity is well-integrated and coordinated across channels including CRM, Paid Media, email, web and trade. You'll also work closely with Creative teams so that all required content is on brand and ready to deploy.


This is an all-encompassing, dynamic marketing role that brings together integrated marketing planning and project management, perfect for someone who is well organised with excellent communication skills.


This is a full-time position, working Monday to Friday with a flexible hybrid pattern working 1-2 days a week in our Century City office.


What we'll offer:


=====================


Competitive salary 21 days annual leave plus a day off for your birthday and SA public holidays Medical Aid, Life insurance and Pension Fund Career growth opportunities

What you'll do:


===================


Partner with Head of Brand & Acquisition to develop a 12+ month strategic campaign calendar, aligning with key trading needs and seasonality. Support regional teams with ready-to-deploy campaigns and marketing materials during peak trading periods. Work with the Head of CRM to ensure campaigns drive retention and repeat bookings. Collaborate with the creative studio to develop compelling copy and assets that align with campaign goals. Drive proactive marketing planning, analysing trends, opportunities, and consumer demand. Monitor campaign budgets, track spend, and optimize strategies based on performance. Coordinate translations with external vendors and global teams to ensure high-quality localized materials. Support global marketing initiatives for an integrated marketing and communications approach. Work with Sales, Acquisition, CRO, SEO, and Web Engineering to optimize online sales and lead generation. Partner with Acquisition and CRO teams to test and refine marketing messages.

Trade Marketing




Develop a trade marketing strategy in collaboration with Regional Marketing Managers, ensuring alignment with brand strategy. Ensure trade partners use central assets effectively and adhere to brand guidelines. Monitor competitor activity in key markets.

What you'll bring:


======================


Experienced marketer with proven all-rounder marketing knowledge. Strong planning and communication skills with experience working in a business that operates across multiple markets. Knowledge of brand strategy, customer insight, and campaign planning. Commercially aware with an analytical, results-driven approach. Skilled in managing complex projects and stakeholders. Experience in content production, including briefing and coordinating shoots. Diligent, organised, and able to manage multiple projects efficiently. Excellent verbal and written communication; proficiency in English essential, additional languages a plus.

We believe people perform best when they can be their true selves and diverse teams drive better results. We're committed to fostering a diverse, equitable, and inclusive environment where everyone can succeed.


Travelopia ensures an inclusive workplace for all. If you need accommodations during the recruitment process, please inform us here: Talent@Travelopia.com


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Job Detail

  • Job Id
    JD1386711
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Contract
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Cape Town, WC, ZA, South Africa
  • Education
    Not mentioned