Job Description

Qualifications, Skills and Experience Required:

• Matric.
• Diploma/Degree in Information Technology.
• Project Management certification.
• Proven experience in brand management, corporate branding or marketing project management.
• Strong leadership and project management skills.
• Excellent communication and stakeholder engagement abilities.
• Experience with digital marketing and content creation.
• Ability to manage multiple projects and deadlines effectively.
• Experience in corporate rebranding initiatives.
• Familiarity with design principles and branding best practices.
• Strong analytical and problem-solving skills.

Key Responsibilities:Corporate Image Redesign:

• Lead the planning and execution of the corporate image rebranding strategy.
• Ensure the brand refresh aligns with the company's mission, values, and market position.
• Collaborate with design teams for logo updates, color palette selection, and typography enhancements.

Visual Asset Development:

• Oversee the redesign of marketing materials, including brochures, business cards, and other collateral.
• Supervise updates to the companyxe2x80x99s website and digital presence to reflect the new brand identity.

Communication Strategy:

• Ensure messaging and tone are consistent across all channels.
• Develop new content, including blog posts, social media updates, and press releases.
• Coordinate public relations efforts to communicate the brandxe2x80x99s refreshed direction.

Employee Engagement:

• Implement internal communication strategies to educate employees on the rebranding process.
• Organize training and workshops to ensure employees effectively represent the new brand identity.
• Establish a brand ambassador program to promote the new image internally and externally.

Customer and Stakeholder Involvement:

• Conduct surveys and gather feedback from stakeholders to ensure alignment with expectations.
• Plan and manage launch events for the corporate brand relaunch.
• Maintain open communication with stakeholders regarding the rebranding progress.

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