Develop annual unit and gross-profit plans by implementing effective marketing strategies and analyzing market trends and results, specifically within the meat industry.
Establish sales objectives by forecasting and developing annual sales quotas for regions and territories, projecting expected sales volume and profit for both existing and new meat products.
Implement national sales programs by developing comprehensive field sales action plans tailored to the meat market.
Maintain sales volume, product mix, and selling price by staying current with supply and demand dynamics, changing trends, economic indicators, and competitor activities in the meat sector.
Establish and adjust selling prices based on ongoing monitoring of costs, competitive landscape, and market demand for meat products.
Ensure operational requirements of the national sales team are met by scheduling and assigning tasks, and following up on work results.
Maintain a high-performing national sales team by recruiting, selecting, orienting, and training employees in meat sales techniques and industry specifics.
Foster the professional growth and development of the sales team by providing ongoing counseling, discipline when necessary, and regular performance appraisals.
Stay updated on professional and technical knowledge relevant to the meat industry through participation in educational workshops, reviewing industry publications, and networking within professional societies.
Contribute to the overall team effort by achieving related results as needed, collaborating with cross-functional teams as required.
Requirements:
Bachelor's degree in Business Commerce (BCom) with a specialization in Marketing or Sales is required.
Significant experience in sales within the meat industry, with a strong understanding of meat sales cycles, customer needs, and industry trends.
Proven ability to develop and execute successful sales strategies that drive revenue growth and market penetration in the meat sector.
Excellent negotiation skills and a demonstrated ability to sell to customer needs effectively.
Motivation for sales achievement, strategic sales planning expertise, and proficiency in managing sales processes.
Leadership experience with a track record of managing and inspiring a sales team to exceed goals and objectives.
Comprehensive knowledge of market dynamics, competitor activities, and economic factors influencing the meat industry.
Experience in developing and managing budgets to achieve financial targets.
Strong communication and interpersonal skills, with the ability to build relationships and collaborate effectively across various organizational levels.
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