The MultiChoice Group is a multinational media and entertainment group headquartered in South Africa, Dubai and the Netherlands with principal operations in pay television, video entertainment, advertising and content security. Brands within the Group include DStv, GOtv, SuperSport, M-Net, DStv Media Sales, Showmax and European-based content security leader Irdeto. We're proud to say we serve 20 million subscribers across more than 50 African markets, with a successful history of identifying and adapting to industry trends, allowing us to continuously deliver the best in entertainment.
By joining our passionate and creative team, you can help us achieve our objectives of expanding our pay-TV and SVOD (Subscription Video On demand) subscriber bases, improving advertising sales, spearheading cutting-edge technology, supporting local content and providing exceptional customer experience.
Join Africa's most loved storyteller!
Key Customers
Internal:
DMS Exco and Snr Management; GE & Frontline Sales; Finance; Operations; CII; GE content
External:
Advertising Agencies; Indirect Clients; Industry Research bodies e.g. BRC; Telmar; Arianna etc
Location
South Africa, Johannesburg, Randburg
Purpose of the Position
This role will be responsible for:
To monetize properties across core GE channel properties e.g. Mzansi Magic, Wethu; kykNEt; M-Net & Moja using optimized pricing strategies.
The management of the full pricing value chain from inventory management; content analysis; ratecardrate card generation through to forecasting.
To monetize the BTL properties through pricing strategy and pricing structure across DMS basket.
Key Performance Objectives
Tasks
Management of Data Analysis for Pricing Purposes
Manage all data analyses and processes that underpin the pricing process across Linear, Hybrid (OTT) & Digital platforms across the various market territories in Africa.
Develop and manage the reporting and analytics to support the various products and packages in these portfolios
Conduct customer centric post-campaign analyses that provide real insights on campaign performance, depict the value delivered to clients and encourage future sales.
Build data banks to drive strategic insights for strategic pricing
Pricing Process & Product development & Implementation
Regulate rates based on economic conditions, competitor activity and market conditions across linear, hybrid and digital platforms across the various countries (markets).
Develop appropriates products to monetizse and encourage incremental revenue generation
Drive and manage the communication for agreed rates and packages to both internal and external clients
Ensure that agreed rates are implemented as planned across the business
Stay abreast of current industry trends, competitor activity in the video entertainment space and their respective offers in the market to ensure DMS remains relevant and competitively priced
Reporting
Compile all relevant reports that inform and track the impact of the DMS pricing process
Present findings to DMS management, highlighting resultant impact to business and recommending solutions where required
Rate Card Development
Work closely with MultiChoice CII; GE; or digital teams to stay abreast of all new developments on content and timeously identify all new events that need to be priced and included in the various rate cards
Manage the production and provision of all files that input into the rate card development process
Ensure that monthly channel pricing grids are communicated on time with the marketing team and all relevant stakeholders, including 3rd party software suppliers
Below-the-Line Pricing
Analyse the below-the-line market and build pricing strategies signed off by HOD of Pricing
Price Sponsorships across GE; 3rd Party & Sport
Build cross platform models that will attract advertiser spend for the below-the-line spenders.
Build new commercial revenue models closely linked Business unit Content structures
Stakeholder Management
Develop and manage key stakeholder relationships across the business with both internal and external clients as well as key partners and alliances
Understand the primary needs of each stakeholder and partner to close any gaps
Qualifications Essential
University degree in Business Analytics; Actuarial Sciences; Mathematics or any other relevant qualification
Post-graduate degree would be advantageous
Experience
5-8 years' experience in Media Product Pricing
+-3 years in Snr Management role
Good understanding of advertising and media in SA and Africa
Experience in the use of industry tools and resources, i.e., Telmar, Arianna, GAM etc.
Technical Competencies
Strong analytical and problem-solving skills.
Proficiency in systems architecture and infrastructure management.
Experience with cloud computing platforms (e.g., AWS, Azure, Google Cloud).
Knowledge of software development methodologies and tools.
Excellent communication and collaboration skills.
Ability to think strategically and innovate.
Behavioural Competencies
Relationship Building
Conflict Resolution
Decision Making
Critical Appraisal
Analytical and Holistic Thinking
Persuading & Influence
* Coaching
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