Job Description

A little bit about us:

We are a small, highly-skilled, flexible and client-driven SEO agency with our hearts in Cape Town and our clients based in the US, UK and Canada.


We're a remarkable team of driven, diligent and creative individuals. We passionately believe that businesses should ooze integrity, that work should be whole-heartedly enjoyable and that results should always be phenomenal!


We are continuously working with truly exceptional clients while staying ahead of search engine developments for the betterment of our clients' businesses. We like to pride ourselves on the fact that we have been at the forefront of search engine marketing craft almost since its inception.


We're excited for the future. Our fiercely world class company is expanding and we need people who love what they do, are always looking for better solutions and not afraid to take a few risks to make something absolutely great. If this sounds like you, then you are our sort of individual. Come and join the team of expert SEO Professionals in our Cape Town, South Africa office.

Is this role right for you?

The SEO Specialist reports to the Franchise Team Lead and works closely with marketing, performance optimization, product, business, and development teams to ensure optimal web positioning for multiple web properties in various different affiliate marketing channels across the globe.

What we want you to own in this role:

Perform keyword research & build lists of targeted key phrases; Create Weekly KW reports & KW Progress Reports; Continuous monitoring of search metrics in order to be proactive in decision making; Assist in various data reporting and analysis requests within the Digital Marketing team, as well as other internal teams as needed; Apply on-page SEO optimization by fixing/improving published content: filling out page titles, meta descriptions, and image alt tags; Identify areas for on-site improvements in site structure, internal linking, and content; Assist in preparing Backlink audits and fixing errors found in Google Search Console;
Discover & evaluate organic competitors and prepare Content Gap Analysis report.

A little bit about you and your qualifications:

Demonstrated experience as a content production expert operating within a medium- to large-scale Marketing organization; Working knowledge of SEO tools, website standards, usability testing, website reporting tools, and web analytics; Working knowledge of Google Analytics & Google Search Console; Working knowledge of WordPress and/or HTML/CSS; Eagerness to learn more about analytics tools such as: SEMRush, AHREFS, LinkResearch Tools, ScreamingFrog, Moz and other tools for organic traffic measurement; Ability to use quantitative and qualitative metrics to communicate progress and identify meaningful trends; A passion for internet performance marketing; Exquisite attention to detail, but not to the level of "paralysis by analysis"; Goal-oriented approach; Functional knowledge of Excel; Full proficiency in English.

What's in it for you:

Equipment you need to thrive in your role. State of the art offices and workspace. Multiple team & companywide celebrations and team building activities throughout the year. We invest in our employees through various career development programs and training. 20 days' annual leave. Full benefits from day 1 for you - Medical Aid and Pension fund.
Life insurance.

#Searchproject is devoted to creating a safe work environment that celebrates diversity and fosters inclusion. We encourage candidates of all backgrounds and expressions to apply!

More about us:

Our current obsession? Creating an inclusive workplace community that encourages innovative thinking and supports meaningful growth.


Our superpower? We don't just hire top talent; we cultivate visionaries with entrepreneurial spirits and a 'can-do' attitude. We're not just do-ers, we're motivators, collaborators, and high performers who work hard, and play harder.

How do we conduct business? We put our people and culture above everything. We're collaborators who are dedicated to the success and enrichment of our employees, and understand the importance of disconnecting, and balancing work with our personal lives.