Job Description

A boutique travel marketing agency in the UK is seeking a creative, detail-oriented and highly organised social media content creator to promote our luxury hotel and resort clients in America, while working from home. This is an amazing opportunity for a driven marketing manager to grow with our agency, while working with hotels in amazing destinations.The successful candidate will assist with creating, managing and implementing social media marketing efforts for our luxury hotel and resort clients. This includes graphic design, copywriting, account management, social media posting, community management and all aspects of social media marketing.More specific responsibilities include:

• Design compelling, creative, and simply stunning social media content for hotels and resorts across America

• Manage all client social media marketing efforts from start to completion

• Choose compelling visual assets, UGC, and video for client social media content, ads and Stories

• Develop and curate engaging and compelling content headlines for social media (copywriting)

• Design compelling posts, Stories, Reels, carousels and more using Canva

• Edit client video and UGC to produce Reels and Stories in Canva

• Ensure Instagram grids follow design best practices and colour themes

• Assist in managing hotel social channels (Facebook, Instagram, Pinterest)

• Use Canva, Sprout Social, and other social media tools to implement marketing efforts

• Act as brand champion, ensuring full compliance and understanding of hotel brand standards, brand style guides and general tone of voice

• Monitor all social channels regularly to check for accuracy

• Manage all scheduling of social media editorial content and assist with copywriting

• Proofread and edit all social media posts to ensure they align with hotel objectives

• Assist with community management, to include consumer inquiries on social channels

• Interact with partners, fans, influencers, tourism boards and bloggers on social media

• Implement strategies to grow social media audiences

• Create and execute social media promotions and giveaways

• Analyse monthly social media reports and recommend strategies to improve metrics

• Use social media to identify trends, issues and areas of opportunity for the hotels

• Distribute social media guest complaints to relevant hotel contacts

• Ensure consistent messaging across all social media channels

PLEASE share creative examples of work if applying.Required

• 2+ years of proven work experience in social media marketing

• Experience using Canva or Adobe Creative Suite to design social media content

• Education or qualifications in design, marketing, PR, journalism, tourism or social media

• Experience working with Facebook, Instagram and Pinterest in a business setting

• Strong communication and presentation skills

• Excellent organisation, attention to detail and project management skills

• Copywriting, grammar, and editing skills required

• Knowledge of the latest trends and best practices in social media

• Knowledge of Microsoft Office and social media creation tools

Preferred

• Hotel or travel industry experience a strong plus

• Knowledge of the U.S. travel industry

• Knowledge of U.S. grammar and copywriting

• Experience using Sprout, Canva, Creative Hub and PhotoShop

• Graphic design or basic design knowledge

• An interest in learning different areas of the business and gaining relevant qualifications

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