Social Media Manager

Johannesburg, Gauteng, South Africa
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Job Description


A leading Healthcare business is looking for a Social Media Manager who will be responsible for planning, implementing, managing and monitoring the company's Social Media strategy in order to increase brand awareness, improve marketing efforts and increase sales.SKILLS/PHYSICAL COMPETENCIES

  • Social Media Strategist using social media for brand awareness and impressions
  • Excellent knowledge of Facebook, Instagram, Twitter and other social media best practices
  • Comprehensive insight into social media monitoring resources and metrics
  • Understanding of SEO and web traffic metrics
  • Experience with doing audience and buyer persona research
  • Good understanding of social media KPIs
  • Familiarity with web design and publishing
  • Excellent multitasking skills
  • Great leadership skills
  • Critical thinker and problem-solving skills
  • Team player
  • Good time-management skills
  • Great interpersonal, presentation and communication skills
Key Performance Areas (Core, essential responsibilities -outputs of the position)xc2xb7 Develop, implement and manage our social media strategyxc2xb7 Define most important social media KPIsxc2xb7 Manage and oversee social media content in conjunction with Content Managers and the Marketing team - to ensure content is aligned with strategy and content drives engagement and increased sales through our social media audience.xc2xb7 Measure the success of every social media campaignxc2xb7 Stay up to date with latest social media best practices and technologiesxc2xb7 Collaborate with Marketing, Sales and Product Development teamsxc2xb7 Monitor SEO and user engagement and suggest content optimizationxc2xb7 Develop influencer and brand advocacy networkxc2xb7 Provide constructive feedback in order to align and pivot content/strategies to changing market forcesxc2xb7 Maximise ROI of social media campaignsxc2xb7 Aligning and pivoting social media campaigns in line with social media algorithm changesxc2xb7 Social media competitor analysis: Activity, spend, ROIxc2xb7 Social media trends analysis and recommendationsxc2xb7 Social media case study development for internal skills developmentxc2xb7 Kaizen reporting based on campaign analysis

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Job Detail

  • Job Id
    JD1342742
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Johannesburg, Gauteng, South Africa
  • Education
    Not mentioned
 
 
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