Social Media Strategist

Cape Town, Western Cape, South Africa

Job Description


At EyeCarePro, a leader in digital marketing for eyecare professionals, our commitment to excellence is not just a goal, it's a proven track record. We are the recipients of the prestigious EyeVote Award for five consecutive years in the Online and Social Media Marketing Services sector. This achievement underscores our dedication to quality and innovation in the eye care industry. Learn more about our award at EyeCarePro's EyeVote Award.Our team thrives on meaningful collaboration, underpinned by empathy and understanding. We bring a unique blend of professionalism, helpfulness, and friendliness to our work, ensuring every interaction is both positive and productive.Data-driven strategies are central to our operations, guiding us in delivering client-focused value. This approach ensures that our decisions align with the best interests of our clients.We champion a culture of continuous learning, innovation, and improvement, constantly testing new ideas and embracing change to stay ahead in digital marketing. Our team's proactive reliability and commitment to personal and professional development are key to our sustained success and industry recognition.EyecarePro is seeking a dynamic Social Media Strategist to join our team. As a Social Media Strategist, you'll spearhead the development and execution of both organic and paid social media strategies for our diverse range of clients. If you're passionate about leveraging social media to drive engagement and growth, we want to hear from you!Key Responsibilities:

  • Collaborate with cross-functional teams to conceptualize and execute impactful social media campaigns.
  • Develop and implement innovative social media marketing strategies with a focus on increasing audience growth and engagement.
  • Establish automated processes for managing both organic and paid social media channels.
  • Utilize data analytics to derive insights into audience behavior, demographics, and campaign effectiveness.
  • Liaise closely with Strategic Delivery and Client Strategy teams to ensure alignment with client objectives and goals.
Required Skills/Qualifications:
  • 1-3 years of hands-on experience in developing organic and paid social media strategies on platforms such as Facebook and Instagram.
  • Proficiency in Facebook Advertising with at least 1-3 years of practical experience.
  • Excellent English communication skills, both verbal and written.
  • Strong attention to detail and exceptional multitasking abilities.
Preferred Skills/Qualifications:
  • Familiarity with Office365 and proficiency in utilizing Facebook Ads Manager.
  • Experience with social media scheduling platforms like Publer.
  • Basic graphic design skills using tools such as Canva.
  • Understanding of SEO principles and their integration into social media strategies.
Level Of Experience: Intermediate - 3 - 5 years of relevant experience.Join EyeCarePro and be a part of a team that champions a culture of continuous learning, innovation, and improvement. Our proactive reliability and commitment to personal and professional development are key to our sustained success and industry recognition.If you don't hear back from us in 2 weeks, consider your application unsuccessful.

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Job Detail

  • Job Id
    JD1318747
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Cape Town, Western Cape, South Africa
  • Education
    Not mentioned